Due Date – 05th April 2023
Topic - Impact of service quality on customer satisfaction in hotel industry
· Sample - Guests in Hotels in Colombo District.
· Should gathered data by using multiple-choice questions. (Pls prepare questions )
· Pls used Demographic Analysis questioner and five-point scales Questioner (Aprox 04 questions per variable)
· Population - 160
· Sample Size – 113
· Conceptual Framework
Dependent Variable
Independent Variables
Customer Satisfaction
· Data analysis Tool – SPSS
· Demographic Analysis – Gender, Age, work experience, Educational Qualification, etc….
· Word Count – 18,000 excluding abstract
· Turnitin – Below 15%
· Reference – Harvard Reference
· SPSS data sheet also need
Table of Contents
Abstract
CHAPTER ONE - INTRODUCTION
1.1. Introduction
1.1.1. Background of the Study
1.1.2. Industry Overview
(Hotel Industry Overview in Sri Lanka, Pls select several hotels in Sri Lanka as a sample)
1.2. Statement of the Problem
1.3. Objectives of the Study
1.3.1. Main Objective
1.3.2. Specific Objectives
1.4. Research Questions
1.5. Significance of the Study
1.6. Scope of study
1.7. Limitation of the study
1.8. Chapter Summary
CHAPTER TWO – LITERATURE REVIEW
CHAPTER THREE - RESEARCH METHODOLOGY
3.1. Introduction
3.2. Conceptual framework
3.3. Operationalization
3.4. Hypothesis
3.5. Theoretical stance (The Research ‘Onion’)
3.6. Research Design
3.7. Sampling framework
3.7.1. Population
3.7.2. Sample
3.8. Data Collection methods and Techniques
3.9. Data Analysis Tool
3.10. Reliability, Validity and Generalizability
CHAPTER FOUR : DATA ANALYSIS
4.1. Introduction
4.1.1. Constraints and Ethical Consideration
4.2. Reliability Testing
4.3. Demographic Characteristics
4.4. Descriptive Analysis
4.5. Cronbach’s alpha
4.6. Co
elation Analysis
4.7. Multiple Regression Analysis
4.8. Bivariate Analysis – (Model Summary, ANOVAa , Coefficientsa)
4.9. Hypotheses Testing
CHAPTER FIVE – CONCLUSION
5.1. Introduction
5.2. Summary of the Study
5.3. Conclusion of the Study
5.4. Recommendations
5.5. Suggestion for Further Research
References
Bibialogy
Appendix ( Questionnaire)
Tangibility
Reliability
Responsiveness
Assurance
Empathy
Due Date – 05th April 2023
Topic - Impact of service quality on customer satisfaction in hotel industry
· Sample - Guests in Hotels in Colombo District.
· Should gathered data by using multiple-choice questions. (Pls prepare questions )
· Pls used Demographic Analysis questioner and five-point scales Questioner (Aprox 04 questions per variable)
· Population - 160
· Sample Size – 113
· Conceptual Framework
Dependent Variable
Independent Variables
Customer Satisfaction
· Data analysis Tool – SPSS
· Demographic Analysis – Gender, Age, work experience, Educational Qualification, etc….
· Word Count – 18,000 excluding abstract
· Turnitin – Below 15%
· Reference – Harvard Reference
· SPSS data sheet also need
Table of Contents
Abstract
CHAPTER ONE - INTRODUCTION
1.1. Introduction
1.1.1. Background of the Study
1.1.2. Industry Overview
(Hotel Industry Overview in Sri Lanka, Pls select several hotels in Sri Lanka as a sample)
1.2. Statement of the Problem
1.3. Objectives of the Study
1.3.1. Main Objective
1.3.2. Specific Objectives
1.4. Research Questions
1.5. Significance of the Study
1.6. Scope of study
1.7. Limitation of the study
1.8. Chapter Summary
CHAPTER TWO – LITERATURE REVIEW
CHAPTER THREE - RESEARCH METHODOLOGY
3.1. Introduction
3.2. Conceptual framework
3.3. Operationalization
3.4. Hypothesis
3.5. Theoretical stance (The Research ‘Onion’)
3.6. Research Design
3.7. Sampling framework
3.7.1. Population
3.7.2. Sample
3.8. Data Collection methods and Techniques
3.9. Data Analysis Tool
3.10. Reliability, Validity and Generalizability
CHAPTER FOUR : DATA ANALYSIS
4.1. Introduction
4.1.1. Constraints and Ethical Consideration
4.2. Reliability Testing
4.3. Demographic Characteristics
4.4. Descriptive Analysis
4.5. Cronbach’s alpha
4.6. Co
elation Analysis
4.7. Multiple Regression Analysis
4.8. Bivariate Analysis – (Model Summary, ANOVAa , Coefficientsa)
4.9. Hypotheses Testing
CHAPTER FIVE – CONCLUSION
5.1. Introduction
5.2. Summary of the Study
5.3. Conclusion of the Study
5.4. Recommendations
5.5. Suggestion for Further Research
References
Bibialogy
Appendix ( Questionnaire)
Tangibility
Reliability
Responsiveness
Assurance
Empathy