Business Plan of My Vision
Instructo
Miss Aman
Student Name
Mohammad Araibi
Student ID
21-BA-09-WK-1577
Problem Statement:
The biggest challenge for a blind person, especially the one with complete loss of vision, is to navigate around places. Obviously, blind people roam easily around their house without any help because they know the position of everything in the house. However, I believe sometimes they will still run into issues roaming around the house, such as running to objects and obstacles that were not supposed to be there in which can cause harm to the impaired individual. Key facts Globally, at least 2.2 billion people have a near or distance vision impairment. In at least 1 billion – or almost half – of these cases, vision impairment could have been prevented or has yet to be addressed. The leading causes of vision impairment and blindness are unco
ected refractive e
ors and cataracts.
People who are completely blind or have impaired vision usually have a difficult time navigating outside the spaces that they're accustomed to. In fact, physical movement is one of the biggest challenges for blind people, explains World Access for the Blind. Traveling or merely walking down a crowded street can be challenging.
Blindness in Canada Today, an estimated 1.5 million Canadians identify themselves as having a sight loss. An estimated 5.59 million more have an eye disease that could cause sight loss. Here, you’ll find key statistics about blindness and its impact from coast to coast, from Canadian Survey on Disabilities 2017. Canada’s cu
ent population is 37.74 million people.
Globally, it is estimated that at least 2.2 billion people have a vision impairment or blindness, of whom at least 1 billion have a vision impairment that could have been prevented or has yet to be addressed. Out of 7.9 billion worldwide.
Executive Summary
The ultimate objective of this paper is to create a mobile app for the blind which will help visually impaired people to get voice assistance while accessing texts, emails, phone calls over smartphones. Further, we will prepare a business app that will provide the product details, the mode of operations, the funds necessary for building this app, and the modes of acquisition of the funds for the app development. At first, we will try to develop a business plan, then provide the technology which will be used in the app, and finally the funding process so that there is no unnecessary trial and e
or required for the business operations as it might ruin the business idea.
The concept and idea behind this are to reduce the challenges faced by blind people. This business plan gives details of the product, operations, fund need, and disposition of funds for the development of this App. The first and foremost activity while setting up a business is the preparation of the business plan. Without a proper business plan, if one starts a business, a lot of trial and e
or may occur in the business process which may result in the collapse of the business idea. However, I believe this is worth time and money in order to help people in their daily lives to live happily and independently. The biggest challenge for a blind person, especially the one with complete loss of vision, is to navigate around places. Obviously, blind people roam easily around their house without any help because they know the position of everything in the house.
Introduction
It was Louis Braille who was blind at the age of three. As he grew up, he decided to invent a system of raised dots that enables a blind person or with low vision to read with the help of fingers. It is a code of many languages like English, Arabic, Spanish, Chinese, etc. This language is used by many people globally. Gradually with the development of computer software programming, a portable electronic
aille device has been invented. Now it’s time to develop a new mobile app that will help the visually impaired blind and short-sighted people for visual assistance through a live video call. This video call will be buoyed with the most advanced mobile technology where the visually impaired person will be able to take assistance from the volunteers whenever one needs visual assistance. According to the Federal Communications Commission (FCC), it necessitates that all telecommunication manufacturers must make products and services which can be easily accessible by the people with disabilities in the United States. The mobile phone manufacturers and the app companies are trying to bank on this by targeting the disabled people with an app that will assist them in all stages of their lives i.e.; to approximately 135 million with low vision as per a report published by the National Eye Institute (National Eye Institute; 2015).
We as an app company situated in Canada will develop a mobile app especially for the visually impaired and low-visioned people. The name of this mobile app will be “My Vision”. This app will have varied features through the use of voice technology on smartphones. This will make feel the blind people feel to be using similar technology on smartphones like everyone. Further, the company will make feel that there is someone who has empathy and feelings towards blind people. This will ultimately help blind people to become independent and conduct their work successfully without others’ assistance (Braille Works; 2015).
Description of the Product
The ultimate objective of this mobile app – “My Vision” will be to assist visually impaired people. This is a great initiative towards the creation of a low-vision mobile portal. The mobile app will be very simple and will connect with blind users through smartphones, messages, contacts, and notes. The app will have many options for its customization which can be added or removed from the screen. There will be other features like the contrast of the color, sizes of the icons, voice swiftness which can be easily adjusted by blind people. Further, the app will comply with the standards set by the Information technology Act for the low vision people. Further, there will be a portal available on the mobile, it can be easily accessible by blind people. This is because there can be many apps in the portal which is segregated into several categories and are not easy for low visioned people to recognize the specific apps and use them. Also, the portal will assist blind people to identify the best apps so that they can facilitate, support the users to detect and use them prudently.
The best example which can be used for the development of this app is during the blind people’s crossing a sliding ramp used instead of steps for drifting from one place to another. It will be extremely difficult for blind or disabled people to cross the sliding ramp without anyone’s assistance. The alternative route that can be used for assisting the blind people to cross the sliding ramp independently will be the construction of an alternative route that will have a low slope so that the blind or the disabled people do not fall and are able to easily cross. This design will be translated for designing the mobile apps which can be used by visually impaired people. There will be a “voice over’ feature and a figure of the sliding ramp contained within the app which can be accessed by iPhone and iPad devices (Javier Sánchez Sie
a & Joaquín Selva Roca de Togores; XXXXXXXXXXThis feature will act as an additional feature to the mobile app designed especially for visually impaired people. The various features that are available on the mobile app which will be developed by our company will be phone contacts, short messaging services, alarm, calendar, email, GPS location indictor, email, and battery life. Further, there is a special feature which is known as the ‘text to speech parameter’ where any text which appears will be pronounced through voices. This will help blind people to easily do the tasks with the assistance of the app rather than any physical help from an abled individual.
The app will be only used for the purpose of a blind or low visioned person whenever there is the necessity of visual assistance. It will be customer care executives who will be happy to assist on a 24/7 basis. The blind or the disabled people only need to dial the emergency number available on their smartphones and will be directed to a video call. The customer care executive will volunteer, communicate with the blind and resolve the problem. Further, it will be the executive who will help the blind person by guiding which direction they need to point the camera, what to focus on and when the torch needs to be switched on (Be my eyes; 2021).
Vision Statement
The vision of the company in creating this mobile app especially for blind people is designing an aesthetic product that can be used by both blinds, disabled well as abled individuals i
espective of their age, capability, and status in life. Further, the app will be designed in a universal pattern emphasizing the product’s simplicity, equitability, perception, tolerance for e
or, flexibility, and intuitiveness. Hence, it will have a universal acceptability majority of which will provide accessibility to the people who are visually impaired and disabled with an innovative solution. Further, the app will work with the assistance of the internet and can be accessed from anywhere globally. It will also, use the touch screen technology and displays which will deliver high flexibility and direct access for controlling and accessing information. Further, the vision of the project for building an app is to facilitate the low visioned people to interact with the devices which have these types of displays (S. Vidal, G. Lefebvre; 2020).
Mission Statement
The ultimate objective of this mobile app – “My Vision” will help people who are visually impaired and with low vision to access globally and see the world through this app. Further, this can only be achieved only with the assistance and dedicated cooperation of the community in which it will operate. The mission of the company is to expand with this mobile app to more than 150 countries, with more than 180 language features to more than XXXXXXXXXXblind people throughout the world. Further, the company will provide employment opportunities for the post of customer service representative who will be working on various shifts 24/7 to more than 7,000,000 people. This will enable the blind people to lead an independent life on a daily basis through the assistance of the sighted employees by lending their eyes and intellectual ability for resolution of big and small tasks of the blind people.
Product Concept
As per the report published by the World Health Organization, there are more than 40 million people in the world who are visually impaired or is having short-sightedness. Further, there are another 250 million in the world who suffer from visual impairment. These may be due to