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Who are your potential customers? What are your potential customers like as a consumer? What are your potential customers looking for? Describe the target market. What are the product(s)...

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  1. Who are your potential customers?


  2. What are your potential customers like as a consumer?


  3. What are your potential customers looking for?


  4. Describe the target market.


  5. What are the product(s) or services that will be sold online?


  6. Which websites did you use to research your product or service?


  7. What Is the Market Opportunity for your product or service?

  8. Compose a short Value Proposition for your product or service.





  9. Breifly describe possible conent for your website.




10.

Breifly describe one or two possible competitors.


Their target customers
Their products or services
Their unique value proposition and effectiveness
Their marketing strategies
Media they use for marketing
Their website usability



Make a cohesive Business Plan.
Present the following in one document like a portfolio. Use the Lean Business Plan Format as shown in theShopify Blog PostLinks to an external site.

. You do not need to do a SWOT Analysis.


11. Your Plan should include each of the following sections in order:




  1. Executive Summary:This should include a mission statement and goals for the future.


  2. Business Description:This should include a problem statement you are solving, and a brief description of how you will solve the problem with a product, your personal talents, or staff assets.


  3. Market Analysis:This should include the data from your previous market opportunity research and a description of your target market.


  4. Product or Service Provided:In this section, give a description of your product or service and how it solves a market pain for your customers. Also include an image of your product or service prototype.


  5. Customer segmentation:Description of the ideal customer.


  6. Marketing Plan:Here you should provide a preliminary marketing plan.


  7. Website Plan:Brief description of Web Pages needed.





You may submit your assignment as a Word document, a PowerPoint, a PDF, OR as a link to a Google Document (make sure that the document has been shared to "anyone who has the link" so that I can read it.)

Answered 5 days After Feb 18, 2023

Solution

Deblina answered on Feb 22 2023
33 Votes
Business Plan         2
BUSINESS PLAN
Table of Contents
Response to Question 1    3
Response to Question 2    3
Response to Question 3    3
Response to Question 4    3
Response to Question 5    3
Response to Question 6    4
Response to Question 7    4
Response to Question 8    4
Response to Question 9    4
Response to Question 10    4
Response to Question 11    5
Organization Overview    5
Product Description    5
Customer Segment    6
Marketing Strategy    7
Website Plan    8
Competitors    8
References    9
Response to Question 1
The customers of the products are the women above 18 years of age. The young mothers who prefer to use natural products for their baby and themselves. There are certain products like anti-aging products which are mainly demanded by women above the age group of 35 years. So, the customer profile mainly consists of women of different age groups. The customer group mainly belongs to middle- and upper-income group. The customers are mostly the residents of the city and mostly prefers to shop online.
Response to Question 2
    The potential customers like to use natural products for their baby and themselves. They prefer to use mostly natural based products.
Response to Question 3
    The potential customers are looking for natural based products to use as feminine care and baby care.
Response to Question 4
The target market of the products are the women above 18 years of age. The young mothers who prefer to use natural products for their baby and themselves. There are certain products like anti-aging products which are mainly demanded by women above the age group of 35 years. So, the customer profile mainly consists of women of different age groups.
Response to Question 5
The products that will be sold online have several segments including beauty, grooming, baby and feminine care, family care and home care.
Response to Question 6
    The websites relating about the effectiveness of the natural elements-based products were used to research.
Response to Question 7
Daily Dove is fast moving consumer good industry producing daily essentials and the cosmetics. However, the problem with the product is the extensive use of chemicals. So, the business problem is focused on solving the issues of reducing the chemical used in the products and enhance the use of natural products and components to ensure the better quality of the products
Response to Question 8
Daily Dove focuses on the baby and feminine care products that uses natural component and are tested. The products are sold under different
and names. The health care products for the babies and the women...
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