Task 4 Opportunity for Improvement TeamInn owners gave you information from their CRM (Customer...

Question

Task 4 Opportunity for Improvement

TeamInn owners gave you information from their CRM (Customer Relationship Management) about main preferences of customers when dining out at their premises.

Your task is to analyse the information given and from thereidentify five (5) opportunities to improve the business.

From information on the case study and the CRM research result found here:

CRM research findings BSBSTR601

Download CRM research findings BSBSTR601

Please identify opportunities for improvement and complete this template for submission.

BSBSTR601 Task 4 Opportunity for improvements template

bsbstr601-task-4-opportunity-for-improvement-df1p0kdr.docx bsbstr601-task-4-opportunity-for-improvements-template-qu2eeyzi.docx case-study-zsbq1ian.docx crm-research-findings-bsbstr601-cj4lpw1y.pdf

Ayan · Accepted Answer

BSBSTR601 – Assessment TASK 4 Template
	Customer preferences
	Opportunity for Improvement
	Food trust
	Example
· Display star rating system review so customers can trust the food served is safe, 
· Create systems to provide consistency of products, choose suppliers looking for food quality (taste, texture, smell), 
· Have a good cleaning system and cleaning equipment to always provide cleanliness.
	
Family-centric dining culture
(Restaurants that put an emphasis on family-friendly experiences, offering a warm environment and a varied cuisine suited for all ages, are valued by their patrons. They look for locations where they can spend quality together as a family.)
	· Create a kid-friendly menu with a selection of dishes that will appeal to both kids and their parents.
· Create a warm and friendly environment for families, with seating layouts that can handle bigger gatherings.
· Offer special deals or discounts to groups of families dining out.
· Offer kid-friendly entertainment choices, such coloring pages or a separate play area.
· Teach employees to pay attention to and be nice to families, guaranteeing a satisfying experience for all.
	
Dietary needs
(Customers expect restaurants to accommodate their various dietary needs.

Task 4 Opportunity for Improvement TeamInn owners gave you information from their CRM (Customer Relationship Management) about main preferences of customers when dining out at their premises. Your...

Solution

Answer To This Question Is Available To Download

Related Questions & Answers

Submit New Assignment