Slide 1 Assessment 3 Type: Individual assessment, A Report Word Limit XXXXXXXXXXto 2500 words, not including a cover page, reference and appendix Value: 20% Due Date: Week 8, 5.00pm Friday 11 May 2018...

Slide 1
Assessment 3
 Type:    Individual assessment, A Report
Word Limit XXXXXXXXXXto 2500 words, not including a cover page, reference and appendix
Value:    20%
 
Due Date:    Week 8, 5.00pm Friday 11 May 2018
Task Details (see the subject outline)
Briefly trace the development and growth of the organisation from its beginnings to the present through the application of corporate strategies – what types of strategies have these been?
There have been many criticisms of the business practices that company has pursued over the years. Describe TWO of these practices and outline the outcomes.
Perform an environmental analysis for the involvement of the organisation in the context of the industry it operates in – what are the main opportunities & threats?
Describe the organisational culture or leadership style within the organisation.
Submission
Upload a soft copy into Turnitin on Moodle
Word file: XXXXXXXXXXdoc / .docx
Do not use Apple Mac file or Image file type
 
Company
Insurance Australia Group
IAG's direct heritage dates back to 1920 when the National Roads and Motorists' Association (NRMA) started providing insurance to its members in NSW and the ACT, through our CGU business, It has been providing insurance services in Australia for almost 160 years
www,iag.com.au
Do not choose any other company
CAUTION
The following slides are designed to help the students to start their work.
Do not limit your work in the guide. ( Limiting your research will limit your performance)
TASK 1 – Week 4 topic
Research what strategies has been deployed by the company, and explain How? Why?
Research areas
Mission, vision, core competences
Successful Strategies deployed in the past
Cu
ent strategies
Warning - Do not focus on a general history of the company.
TASK 1 – Week 2 & 4 topics
Type of Strategies covered in the Lessons
(The followings are not necessary the company’s strategies)
Contingency Approach ( Week 2)
Growth Strategies (vertical / horizontal)
M. Porter’s Generic Strategies
Emergent Strategies
Strategic Partnership
And Others.
Task 2
There have been many criticisms of the business practices that company has pursued in recent years. Describe TWO of these controversies and outline the outcomes.
Focus on the past strategies / tactics which were criticised
The criticisms may comes from various stake holders, such as competitors, employees, customers, suppliers, communities and others, media journalist, industry experts, academic professionals etc.
Task 3
Perform an environmental analysis for the involvement of the organisation in the context of the industry, it operates in – what are the main opportunities & threats?
Analysis Tools
General Environments (PESTEL) analysis
Specific Environments analysis
M. Porter’s five force analysis
Resource Based Model analysis
SWOT
Students do not have to use all the tools, use tool(s) you think the most effective.
Task 3
Five Force Model
Task 3
Specific Environments
Customers
Partners
Industry
Unions
Competitors
Supplie
Internal
environments
Process
System
Employees
Management
Task 3
SWOT
Resource
Based
Model
Task 4
Describe the organisational culture or leadership style within the organisation.
Research areas
Core values/ competencies of the company
CEOs who inspired the employees, developed / implemented the strategies successfully and created the company’s unique culture.
Research requirements
Students need to support their analysis with references.
Reference Requirements:
Minimum of four (4) suitable, reliable, cu
ent and academically acceptable sources – check with your tutor if unsure of the validity of sources.
Students seeking Credit or above grades should support their analysis with increased number of reference sources comparable to the grade they are seeking.
 
Difference BTW
a Bibliography & a Reference list.
Bibliography-
A bibliography includes details of all the resources you used to produce your assignment, including those you did not quote or paraphrase.
Reference -
In APA Style, each reference cited in-text must appear in the reference list, and each entry in the reference list must be cited in-text. 
Report Structure
Title page,
Executive summary,
Table of contents,
Suitable headings and subheadings,
Conclusions,
Reference list (Harvard – Anglia style).
Typed using 12 pt Times New Roman or 11 pt Cali
i fonts. Single line spacing. 
Important Notes
The Report requires a reference not a bibliography.
The Executive Summary (approx. 250 words) needs to include;
Purpose(s) of the report
Importance of the purpose(s)
Key outcome(s) of the report.
Follow the structure of report suggested, it is not an essay.
Presentation of the report
Do Not Use
Fancy images,
Coloured letters
Water marks
Different font size/ font style
Your name and number on the every page
‘Body’ as a heading
Company Trade mark without reference
Marking Guide
Analysis     30%
Research – extent and application    30%
Recommendations/conclusions    20%
Presentation     20%
This mark will be scaled to a mark out of 20. See the SO for the Marking Ru
ic
Turnitin - Similarity Report
What % is acceptable?
 
Turnitin - Similarity Report
Similarity percentage is not same as a percentage of the assessment has been plagiarised
 
KOI plagiarism Guide
L1 - Level 1 Minor Academic Misconduct (if say less than 10% of the assessment has plagiarism) – this would justify a few nominal marks deduction for the question
  L2 - Level 2 Moderate Academic Misconduct (if say between 10% and 25% of the assessment has plagiarism) – this would justify more marks deducted for the question
 
KOI plagiarism Guide
DANGEROUS Level

L3 - Level 3 Major Academic Misconduct (if say more than 25% of the assessment has been plagiarised) – this would justify a zero mark for the question
 
Contract Cheating
Contract cheating is where a student commissions - either paid or unpaid - that is offering its services to produce academic work on the student's behalf.
These days, there are many online contract cheating sites that try to attract students to behave dishonestly.
It is academic misconduct. Such an incident will be treated very seriously at KOI.