Project Selection and Initiation
After having been recently laid off from his job of 35 years as a Sales Manager at Hightower Global Solutions, Tony DiBello got a call from his former boss Peter McKenzie asking him to return to the organization to help get a new initiative off the ground.
Based on McKenzie's brief description over the phone, DiBello understood that the project was to develop a "sales training intranet" (code named HighLEARN) for Hightower's 350 geographically dispersed sales associates.
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