For this assignment you need to do the following:Choose a company and industry in which you wish to...

Question

For this assignment you need to do the following:

Choose a company and industry in which you wish to expand

Decipher the reason/purpose for international expansion
Identify potential markets for expansion
Choose a specific country in which to expand into the international context

Assess the Global and International Linkages

What type of economy are you considering and why
From what type or level

Assess the Political, Legal, and Technical Environments of Your Chosen Country

Political environment – Systems and ideologies
Legal and regulatory -
Formal trade barriers
Intellectual property

Assess the Ethical and Social Considerations of Expansion Into Your Chosen country

Ethics and social responsibility
Corporate governance
Corruption

Sudipta · Accepted Answer

2
· Chosen company and industry: Japan-based company Nintendo is the selected company. The company belongs to the video game industry.
· Purpose of International expansion: Grab the attention of a foreign customer and maximizing revenue.
· Identify potential markets for expansion: Asia-specific countries like India, Srilanka, and Singapore are some potential markets of Nintendo (Wagner, 2019).
· Choose a specific country: India is the selected country for expansion.
· Assess the Global and International Linkages
· Type of economy considering and rationale: “Free-market economy” is being considered for the expansion as it ensures freedom to the business owners.

For this assignment you need to do the following: Choose a company and industry in which you wish to expand Decipher the reason/purpose for international expansion Identify potential markets for...

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