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PowerPoint Presentation ENTREPRENEURSHIP AND PROJECT MANAGEMENT NAME: OREDOLAPO OLATUNJI ID NO: XXXXXXXXXX LECTURER: SHEPHERD ZIKKO DOLLY’S WHEELS FOUNDER / OWNER: CONTACT ADDRESS: Oredolapo Olatunji...

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PowerPoint Presentation
ENTREPRENEURSHIP AND PROJECT MANAGEMENT
NAME: OREDOLAPO OLATUNJI
ID NO: XXXXXXXXXX
LECTURER: SHEPHERD ZIKKO
DOLLY’S WHEELS
FOUNDER / OWNER:
CONTACT ADDRESS:
Oredolapo Olatunji
989 Arlborough Road
Dagenham. RM10 2EX
Phone: XXXXXXXXXX
Website: www.dollyswheels.com
WORK EXPERIENCE
Worked with the elderly people from age 70-90 and I know they feel so lonely due to not being able to move around to visit family and friends as they like and due to this they are lonely, bored and felt isolated.
STATISTICS
According to statistics, it is a known fact that more than 2 million people in England over the age of 75 years live alone, and a larger number of older people have said they may not speak to friends, neighbours or family members in months. ( Age UK)
PLANS:
Councils has various funding that covers different projects
Giving vulnerable elderly people a meaningful and enjoyable aged life.
PROPOSAL
Proposal to Barking and Dagenham council for funding for this business of transporting these elderly people and wheel chair users around.
MISSION STATEMENT
To provide quality transportation services to elderly people and people on wheel chair so as to improve their moving around and their quality of their lives mentally and physically.
OUR VISION:
To be the biggest and the best provider of good transport system to the elderly and people with physical disabilities.
Aims and Objectives
At Dolly’s wheels we aim to..
Provide opportunity for elderly people to socialise and reconnect with family &friends
Promoting their Independence and preventing isolation and loneliness
We make getting out to appointments, Day centres, shopping and pre-a
anged relaxation trips to sea side easier.
KEY PARTNERS
Barking and Dagenham council
Semmy Care home (responsible for a number of care homes)
Day centre staffs
Paid staff ( 1 driver)
1 volunteer drive
2 Volunteers (Escorts)
XXXXXXXXXXKEY ACTIVITIES
Providing free transportation for elderly people.
Transporting them to Day centres, shops, Banks, GP’s appointments, going for day trips to the sea side or visiting friends and families.
Free transportation for people on wheel chairs.
Offering independence for elderly people by improving their moving around so as to make them live happy, fun and well fulfilled life and also giving them a sense of belonging in the community.
KEY RESOURCES
KEY RESOURCES
Barking and Dagenham council (Funding)
Personal savings
Various donations from friends and family (monetary and resourceful)
VALUE PROPOSITION
Commitment
Time keeping
Notification
Efficient
CUSTOMER RELATIONSHIP
Building a good relationship with customers;
By taking them wherever they want free of charge
By responding to pick ups within half an hour.
By ensuring the vans are always in good condition.
Shared trips will encourage making friends & socialising.
CUSTOMER SEGMENTS.
Our customer segments are Identifiable as they will be provided to us by the councils and other social care establishments.
CHANNELS
Through hand held leaflets, advertisement placement in care homes and social group for the elderly, advert in different borough and local Newspapers, presence on Social media platforms (What’s app, Facebook and Twitter). Through recommendation by service users and councils.
SWOT ANALYSIS
Strengths: Good relationship with the customers, communication, efficiency, time keeping, mobile technology for notifications.
Weakness: Staff (calling sick) and need for use of agency staff, van
eaking down.
Opportunities: Working for the council, Knowing well the client I am working with,
A large customer base, provision of transportation for free.
Threat: Competitors, traffic on the road, distance of the journey, Fuel charges increase.

UNIQUE SELLING POINT
Transportation of elderly people to different places free of charge.
Transportation of people on wheel chair free of charge.
REVENUE STREAMS
We will be bulk selling to councils and care homes to reduce void periods for our vehicles. This means that we are getting paid whether or not the councils provide us with passengers or not
Other revenue streams will come from advertising livery on our vans such as seen on London black cabs
COST STRUCTURE
The council will be paying us £10,000 every three months
Monthly lease finance payment for the two vans £550 each = £1,100 per month = £3,300 for three months.
One paid driver £600 per month= £1,800 for three months.
Fuel per month £400 each = £800 per month = £2,400 for three month
I will be using my house as office at the start of this business until it expands
I will be using my phone for now as I have a lot of free minutes.
We will set out in the initial period with three volunteer staff (1 driver and 2 escorts) so as to reduce staff overheads.
Funding = £10,000 quarterly
Expenses= £7,500
Profit = £2,500
THANK YOU
This is the end of my presentation, and thank you for listening.
I WELCOME ANY QUESTIONS AND SUGGESTIONS.

CYW319 BUSINESS PLAN
AVENUES COMMUNITY HUB
Module Leader: Chris Parkin
Contents
    
Executive summary
    
Page 3
    
Proposed Development
    
Page 5
    
Market and Competition
    
Page 11
    
Sales/marketing
    
Page 14
    
Management
    
Page 18
    
Operations
    
Page 20
    
Finances
    
Page 23
    
Risk Assessment/ Monitoring
    
Page 25
    
References
    
Page 27
    
Appendices
    
Pages 28-36
Executive summary
This Business Plan is in support of an Asset Transfer application to Gateshead Council for the transfer of the Avenues Project in Bensham to the Management Committee of the Avenues registered Charity. The lack of community based provision and meeting space is a problem for Bensham with the only other spaces located in Gateshead town centre or in separate wards of the borough.
The Avenues Community Education Project, as it was previously named had an excellent reputation for community development and youth empowerment. Sadly due to a reduction in resources the project could not continue to be funded through the local authority. The Management Committee wishes to use the excellent name and reputation that the project has to develop an independently run social enterprise providing spaces for community and youth organisations that need a base in the centre of Bensham. The hire of the centre and rooms within will provide not only excellent community benefit to those local people accessing support services in the centre, but the capital generated will also allow the service to develop further and provide an even better service.
The project has developed a detailed action plan to ensure that we are prepared for the asset transfer and the responsibilities this
ings, and our budget projections and cash flow forecasts indicate that the Centre should be able amply to cover its own costs in year 1. The Avenues has already been successful in two funding applications, which will assist with the repair and development of the service, with another application pending and many other options to be considered in terms of funding opportunities. Based on the agreements made with involved organisations, quotes provided by services and forecasting ca
ied out with Gateshead Council, the project stands to have raised £4098 by the end of financial year 2016/17. This capital will be reinvested into the organisation.
Proposed Development
Mission
The Avenues Community Hub’s mission is to support the health and wellbeing of individuals and organisations in the Bensham, Saltwell and su
ounding area, increasing engagement with local people and stimulating social and economic regeneration.
Aims
Include Aims and Objectives what you are going to do and how you will achieve these
· Provide a base for local community organisations to provide health and wellbeing services essential to the community
· Create our own innovative, bespoke and self-sustaining community support services.
· Gain profit from commercial activities such as room and kitchen hire, investing these profits back into the organisation
· Apply for funding individually and alongside other third sector organisations and use this funding to improve service provision
· Support and a location for local youth work services
· Tackle discrimination and empower oppressed groups within society
· The ability to provide quality community spaces for hire by both individuals and organisations in the locality
Objectives
· The provision of social prescribing & wellbeing sessions delivered by the local Doctors Surgery
· The development of an information technology based advice and guidance service, in collaboration with the Citizens Advice Bureau
· Providing a base for Peace of Mind, a local refugee and asylum seeker support group, and assisting in their advice and guidance activities. Involvement of established group of local young people.
· Hosting local youth work provision including National Citizen Service, Changing Lives and Sage Gateshead CoMusica project
· Offer meeting space for local Labour party for surgeries, events and ward meetings
· Northum
ia Police provision of hate crime reporting and information sessions
· Hire of meeting rooms & kitchen facilities for organisations such as Bensham & Saltwell Alive, Bensham Community Garden, Gateshead Food bank
Project Background
Located on Coatsworth Road in the culturally diverse locality of Bensham, the Avenues Project was originally a community education initiative but developed into a youth project over the past two decades. The youth provision during this time was provided by Gateshead Youth Service but due to cuts to local authority funding, this provision at the Avenues will cease altogether in June 2016. Following discussions with Gateshead Council and various local youth, community and voluntary organisations, the Management Committee made the decision to apply to the local authority to asset transfer the premises and start up a new community organisation. The Avenues Project is already a registered charity and this status would be changed to a Charitable Incorporation Organisation (CIO), should this application and business plan be successful. Further information relating to legal structure of the Avenues is provide in the Legal status document (Appendix 1)
The area of Bensham falls into the category of high deprivation under a number of indicators:
· Childhood obesity stands at 27% compared to 23% for the borough of Gateshead
· 50% of households do not own a motor vehicle
· Child poverty in Bensham stands are 28% compared to 24% in Gateshead and 17% in England
· Those over 16 with no formal qualifications number 32% compared with the national average of 22.5%
· Home ownership is 30% in Bensham with this number reaching 32.8% in England
(Census, 2011)
Documentation in relation to the intended community benefit provided by the Avenues is located in Appendix 5.
Social Enterprise
The term and definition of social enterprise is certainly contested, with many writers happy to offer their thoughts on what a social enterprise actually comprises of. With this in mind the elements of social enterprise ca
ied out by the Avenues will be measured against the definition provided by the UK government Treasury; “A social enterprise is a business with primarily social objectives whose surpluses are principally reinvested for that purpose in the business or in the community, rather than being driven by the need to maximise profit for shareholders and owners) (DTI, 2002, p7). The activities of the Avenues indeed fall into this category, as the objectives are most definitely social in that they are directed toward community benefit. The centre
Answered Same Day Nov 26, 2020

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Soumi answered on Dec 03 2020
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BUSINESS PLAN FOR DOLLY’S WHEELS
Table of Contents
Executive Summary    3
Aim    3
Objectives:    3
Owner Background    3
Services    4
The Market    4
Market Research    5
PESTEL Analysis    5
SWOT Analysis    7
Marketing Strategy    8
Product    9
Price    9
Place    9
Promotion    9
People    9
Process    10
Physical Evidence    10
Competitor Analysis using Porter’s 5 Forces Analysis    10
Threats of Competitors in the Market    10
Bargaining Power of Suppliers    10
Bargaining Power of Buyers    11
Threats of Substitutes in Market    11
Threats of New Entrants in Market    11
Operations & Logistics    11
Costs and Pricing Strategy    12
Financial Forecast    13
Conclusion    13
References    15
Executive Summary
The importance of any business plan can be comprehended only after they are implemented. The importance of business plan is even more important for newly set up businesses as it helps in taking a strategic approach that helps businesses to flourish faster. As seen in the case of the Dolly’s Wheels a business plan is laid out though a critical discussion.
The cu
ent discussion presents the background of the owner and the team leading Dolly’s Wheels, followed by the details of the service they offer and the market they do business. The next section of the cu
ent plan gives an in depth assessment of the market using PESTEL analysis and uses the SWOT analysis technique for the evaluation of the internals of Dolly’s Wheels.
Further, in the following section competition in the market is assessed, for which the extended marketing mix and Porter’s five forces model has been used. The budget, logistic, operations and cost management has also been suggested to offer Dolly’s Wheel an effective marketing plan. The cu
ent study establishes the aims and objectives for Dolly’s Wheel.
Aim
The aim of the cu
ent study is to formulate an effective business plan for Dolly’s Wheels, considering its internal performance, external market condition and preferences of the customers.
Objectives:
· To identify the necessity of business plan at Dolly’s Wheels
· To formulate cost effective measures to maximise profit
· To help Dolly’s Wheels to expand its business
· To make its existence in the market consistent in against the rivals
Owner Background
The Owner of the company, named Dolly’s wheels have ample experience with dealing with the elderly people in the past and the owner, Oredolapo Olatunji has noted that due to the additional responsibility elderly people require at the time of transport, they are left alone by the younger people in the family, making them lonely and isolated in the process. The company has aimed at seeking partners for its transportation business and has small task force. Among the drivers, one is paid and the other one if volunteer. Both the escorts offer voluntary services. The organisation seeks the funds from Barking and Dagenham council, while it tends to get its elderly customers from local care home chain, Semmy Care home.
The company is a perfect blend of philanthropic and business needs, which make it target the elderly people, through providing careful transportation services, making shopping, visiting friends and family possible along with medical facility availing at the time of need. As mentioned by Chan (2018), philanthropic services do not take into account the aspect of profit at all and are often funded by large humanitarian organisations. The owner of the company tends to realise the vision of making elderly people a part of the active society instead of casting them away in isolation, which makes it a part of passive social service. The company does not charge any money from the elderly people and for the funds relies entirely on the Barking and Dagenham council, managing all the expenses and retaining a small amount of profit for its staffs.
Services
Dolly’s Wheels offers transportation care services that are exclusively designed for the elderly people for medical and non-medical purposes and is a profit oriented service provider in categorical order. Transportation services, as mentioned by Chaiyachati et al. (2018), that only involves in the trafficking of care users to care facilities are medical transportations, while transportation services that do not indulge in care user transportation generate more profit as they cater more passengers for miscellaneous purposes. The service of Dolly’s Wheel offers pick up and drop facility to the elderly persons, who are unable to move around freely and are restricted to the use of wheelchairs. The transportation service is provided to elderly persons for their visit to banks, shopping malls for their specific purpose fulfilment. In addition, the elderly persons are also given transportation services that allow them to visit friends and families, reach care facilities and even visiting places to enjoy the visual beauty of nature.
The Market
The market that Dolly’s Wheel has aimed at is centred on the growing population of elderly people in England. It is seen that the nearly a quarter (285 out of 1000) people are over the age limit of 65 and a total of 2.4% of the total residents of the country are above 85 years of age (Office for National Statistics, 2017). Considering the huge population of United Kingdom (UK) a mere 2.4% of the total makes the numbers of vulnerable elderly people, who are unable to move around staggering and opening the market for Dolly’s wheel profitable. As stated by Cleveland and Bartikowski (2018), targeting a market, where the number of customers is high, always makes the profiting propositions high. Although the number of elderly persons in UK is increasing rapidly, the distribution of elderly persons in the country is not equal and requires careful surveys for identifying the right market place for positioning the services.
Market Research
In order to understand the market, in which Dolly’s Wheels is going to operate, the assessment of UK elderly transportation market and the internal functioning of the company are required. In the following section, SWAT analysis is used for assessing the company internals, while PESTAL is used for assessing the UK market condition.
PESTEL Analysis
    Aspects
    Full Forms
    Status in the context of UK
    P
    POLITICAL
    Stable government promoting start-ups in the country
    E
    ECONOMIC
    Strong economy that makes customers capable of paying higher for personalised services
    S
    SOCIAL
    Social attitude towards better services make newly set up service businesses profitable
    T
    TECHNOLGICAL
    Technology is widely available in the country making the technical support available
    E
    ENVIRONMENTAL
    The environment is on the colder side, however, it is does not hinder work process of businesses
    L
    LEGAL
    The legal standards for customer safety and care is very strict and therefore, local service providers get the benefit of their awareness of the standards
Table 1: PESTEL Analysis of UK Market
(Source: Office for National Statistics, 2017)
Political
The political nature of UK is very stable and due to the increasing demand of employment in the country, entrepreneurship has been highly promoted by the government through its financial aid, reduced tax policies and foreign investment schemes that make the community based small businesses successful. As observed recently, UK’s ruling party, namely, Conservative Party is aiming to make its economy stronger and become a global market, in order to retain the support from its citizens the party has given ample scope for businesses of small scale (Office for National Statistics, 2017).
Economic
The economy of UK is one of the leading among the global dominators and therefore, the country has ample amount in hand to invest for the benefitting of the vulnerable in the society, which makes the proposition of transportation services to the elderly persons is a potentially profitable proposition. As mentioned by Ganong and Liebman (2018), a stronger economy is always beneficial for businesses, i
espective of their size and type. Considering the cu
ent GDP of UK, which is £ 509,120 million, it can be assumed that people charged for quality services would not mind paying higher and opt for benefits (Office for National Statistics, 2017).
Social
UK is a busy country with a huge population that is engaged in work, giving very little time for the elders at home. Considering the population and the percentage of elderly person over the age group of 65 years, it can be seen that there remains a significant portion of the population that do not get to avail the best benefits. The UK society does have high standards for...
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