ENGR590 LIBERTY UNIVESITY WEEK 5 DISCUSSION
Role of functional plans - Gathering and processing information include the following:
1. What are the customer's fundamental needs in relation to the product category?
2. What benefits does the product offer?
3. What problems do customers solve with the product?
4. How does the market cu
ently serve those needs?
5. What products are offered?
6. What features do they have?
7. In what ways does the market fail to serve those needs?
8. Why are customers left dissatisfied?
9. How often are they left dissatisfied?
10. How might customer needs be served better?
11. How might the product on offer be improved?
Select 5 of the above 11 questions and rank them in order of importance. Analyze each of the selected questions and provide a rationale for the ranking of each question within the context of your business. Be sure to include references and citations using the most cu
ent version of APA available.
INSTRUCTIONS
1. Read the discussion question (prompt).
2. Provide an initial thread in response to the question.
Your initial thread:
should demonstrate graduate level writing regarding content and style.
must be at least 300–350 words (not including references).
must demonstrate course-related and Bible-related knowledge.
should conform to cu
ent APA guidelines.
must include at least 1 citation.