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Module Guide Urban Tourism UEL_6_URT LSBU Business School 2022 / 2023 Level 6 Table of Contents 1. Module Details 3 2. Short Description 3 3. Aims of the Module 3 4. Learning...

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Module Guide
U
an Tourism
UEL_6_URT
LSBU Business School
2022 / 2023
Level 6
Table of Contents
1.    Module Details    3
2.    Short Description    3
3.    Aims of the Module    3
4.    Learning Outcomes    4
5.    Assessment of the Module    4
6.    Feedback    9
7.    Introduction to Studying the Module    9
7.1    Overview of the Main Content    9
7.2    Overview of Types of Classes    9
7.3    Importance of Student Self-Managed Learning Time    10
7.4    Employability    10
8.    The Programme of Teaching, Learning and Assessment    11
9.    Learning Resources    11
Module Details
    Module Title:
    U
an Tourism
    Module Level:
    6
    Module Reference Number:
    UEL 6 URT
    Credit Value:
    20
    Student Study Hours:
    200
    Contact Hours:
    36
    Private Study Hours:
    164
    Pre-requisite Learning (If applicable):
    
    Co-requisite Modules (If applicable):
    
    Course(s):
    BA (Hons) THM, EEM, HG
    Year and Semeste
    Yr 3 semester 2
    Module Coordinator:
    Dr. Kevin Milburn
    MC Contact Details (Tel, Email, Room)
    Kevin Milburn XXXXXXXXXX Rm B160
    Subject Area:
    Tourism, Hospitality and Leisure;
Human Geography
    Summary of Assessment Method:
    100% coursework
    External Examiner appointed for module:
    Maria Ge
els, Greenwich University
Short Description
The module explores the growth of Tourism and Hospitality (T&H) and Events and Entertainment (E&E) as a dynamic driver of post-industrial economies, analysing models from around the world. It also seeks to understand how different u
an environments such as city centres, historic cities, cope with the pressure of high levels of use and why some areas such as northern European seaside resorts, face intractable problems in developing their leisure economies. The unit also consider models to measure economic and social impact.
Aims of the Module
Tourism and hospitality and events and entertainment have become major topics of investigation due to the dynamics of u
an economies in post-industrial cities. This has had many effects on cities and towns in terms of land use, economic profile, contested and commodified space, and economic diversification.
This module aims to:
• analyse the dynamics of cities in the late 20th century and 21st century that have led to the increase in the profile of tourism and hospitality
• apply analytical frameworks historic, seaside, post-industrial and capital cities in order to foster a deeper understanding of the drivers of change and their outputs
• gain a critical understanding of the implications of the frameworks through case study analysis
• understand the nature and efficacy of the leisure and tourism economy to the sustainable development of communities – including understanding key models such as STEAM and CAMBIDGE
Learning Outcomes
Subject Knowledge and Understanding:
A1:     Analyse and evaluate the structures, concepts and characteristics of the tourism, events and hospitality industries from a multi-disciplinary perspective including the fields of politics, social science and management studies.
A2: Analyse and evaluate the interaction between tourism/events/hospitality markets, suppliers, clients, resources and other stakeholders in the global economy.
Intellectual and Research Skills:
B1:    To become critical and reflective learners drawing on their academic and employability experiences and using these to develop their career pathways.
B6: Identify and respond appropriately to diverse and conflicting interests within the tourism, events and hospitality sector applying the principles of sustainability, ethics and good business practice.
Transferable Skills and Personal Attributes:
C1: Communicate effectively in written, graphic, oral and multi-media forms in ways which are appropriate to the relevant audience and which respect intellectual property and copyright.
C2: Access, select and synthesise data from li
ary and internet sources to achieve a given purpose.
Assessment of the Module
100% course work: Coursework 1 = 50% and Coursework 2 = 50%
This module is assessed by two pieces of coursework.
Coursework 1 is to be presented in a report format (e.g. including an executive summary, formal headings and sub-headings as appropriate, explanatory graphics including photos, conclusions and recommendations).
Coursework 1 is a 2,000 word REPORT, due by 4pm on Friday, 17th March 2023.
For Coursework 1, you have a choice of three subjects to choose one from. Your report needs solely to answer ONE of the following three
iefs:
Critically analyse the nature of British seaside towns’ decline. As you do so, examine the issues arising from decline for the seaside towns’ residents and for those towns’ tourists and/or potential tourists. Based on your analysis, make recommendations to make British seaside towns more sustainable. You need to make reference to specific places when putting forward your arguments and suggestions.
Or:
Critically analyse the role of tourism in historic towns and/or in historic districts in cities, paying particular attention to the causes and consequences of overtourism, a phenomenon that often blights such places. Based on your analysis, make recommendations for how tourism in historic towns and/or in historic districts in cities can be made more sustainable. You need to make reference to specific places when putting forward your arguments and suggestions.
Or:
Critically analyse the nature, scale and role of the night-time economy in ONE city of your choice and make recommendations that would help it to become more sustainable.
The same marking criteria and advice applies to CW1 and 2. Your work will be marked on:
· Research
· Subject Knowledge
· Critical Analysis
· Communication and Presentation
· Academic Integrity
These will be explained to you in class and interpreted for you in relation to each coursework. However, you should note that the research you do is vital; if you do only a little research then you will have little to analyse and draw conclusions from. Research includes research of your given case study/ies for each piece of coursework AND research of related academic theory. 
Coursework 2 is a 2,000 word ESSAY, due by 4pm on Tuesday, 16th May 2023. 
In this essay for CW2 you are to critically analyse the role of tourism and hospitality in the regeneration of your chosen city or major town (you are strongly advised to check your choice with me). This city or major town could be in the UK, or in any other country, but you have to ensure there is ample information freely available on not only what changes have occu
ed but also the processes that stakeholders – such as national and local government, the private sector, residents’ groups etc. – used to help
ing about the changes. You need to compare these to good practice from elsewhere, and to academic models and concepts.
The city or major town you choose should have gone through a process of economic decline and rebirth. You should explore the reasons for this rebirth, or attempted rebirth, and then explain how and why it was regenerated in the way that it was. You should draw conclusions, based on theory, to assess whether or not the results of the city’s/town's regeneration can be considered to be sustainable and socially just.
Some key words to type into LSBU Li
ary’s journal article and book search could include:
u
an tourism, regeneration, city marketing, industrial u
an decline
You need to be able to find some academic writing on the city's regeneration efforts. You can also obtain information from official city websites and by looking at writing dealing with economic development, planning and tourism policy. Your references should not include sites such as TripAdvisor, although you may use the websites of quality newspapers, such as The Guardian and The Independent, along with international city tourism policy sites, such as eurocities.eu. We expect to see more academic references than websites, particularly given that this is a final year, second semester piece of work.
You should start off your essay with a 
ief description of the city before its decline (nature
of its economy, culture etc.) and then 
iefly analyse the reasons for the decline and demonstrate – through economic and social statistics – the scale of that decline. This should take up no more than 10 per cent of your word count (approx. 200 words). 
Your main section will describe the nature of the regeneration that took place, analysing
it in relation to one or more of the key models or frameworks of u
an tourism (e.g. Bilbao
or Barcelona models) and/or one of the frameworks, such as Law XXXXXXXXXXor Tyler XXXXXXXXXXYou must relate these frameworks to the dynamics of your city's regeneration and compare the reality to the theory and explain any similarities and differences. In this way you will critically analyse the regeneration, and tourism and leisure's role in it. You should be able to comment knowledgeably on who has benefited and lost from the regeneration, how the city has physically and socially changed, and what new tourism markets have been opened up and how this was achieved (look at and use official tourism statistics).
The final, concluding section (approx. 200 words), should draw from the evidence supplied in the previous sections to conclude whether the regeneration achieved its aims, and what the role of tourism in this was. It should also identify whether this has been economically and socially sustainable.
By following such a pattern of writing you will have critically analysed your case-study and gathered theoretical and empirical (factual) evidence and drawn supported conclusions, which are the graduate skills you should by now have developed and be able to demonstrate, this being one of the final pieces of coursework that you will be submitting at university.
You must present your work neatly and clearly. Poorly presented work will be marked down. Therefore, you must spell check and edit all work to a high standard. In an essay on a topic such as this you are expected to use graphics and photographs to illustrate your discussion.
Referencing
Your report (CW1) and your essay (CW2) should be fully referenced, via in-text referencing and a full Reference List at the end of your work, using the Harvard Referencing system style. A Quick Guide to Harvard Referencing is included in the ‘Module Resources’ section of Moodle, and more detailed assistance can be found here: https:
libguides.lsbu.ac.uk/harvardreferencing
We would expect a minimum of 10 references to books or academic papers to be included for both assignments. Any websites you use should be from recognised academic institutions, academic publishers, government departments or agencies, trade and lo
y groups, or, as mentioned above, quality newspapers, such as The Guardian and The Independent. Marks will be deducted for poor referencing since this is a skill that you should have mastered by your final semester at university.
Assessment Marking Criteria – Please see Appendix 1 at the end of this Module Guide for the Undergraduate Marking Criteria Level of Achievement Indicators
As a guide, the percentage / grade equivalence is as follows:
70% + = First Class
60 – 69 = 2:1
50 – 59 = 2:2
45 – 49 = 3rd
40 – 44 = pass
40 = fail
Late Work and Extensions
Students must use MyAccount to submit Late Submission or ECs requests.
It is important you meet all deadlines, but if you are having difficulties in doing so it is also important to let us know as soon as possible so we can provide the best support and guidance.
The Late Submission and Extenuating Circumstances Notification form in MyAccount allows you to:
· Request the opportunity to submit your work up to 5 working days late for an uncapped mark if this is included as part of your DDS support a
angements;
· Notify us of an unexpected issue which is outside of your control that is impacting an assessment (an ‘Extenuating Circumstance’), which may allow an uncapped late submission or the opportunity to attempt the assessment at another time;
· Request additional time to submit an upcoming piece of coursework, without having a valid extenuating circumstance (but this will incur a marking penalty of 5% for each working day past the deadline, up to 5 working days).
If you submit an assessment late (up to a maximum of 5 working days), and do not notify us in advance via the Late Submission and Extenuating Circumstances Notification form, then your mark will be capped at a pass.
If you do not attempt your assessment within 5 working days of the main deadline, then you will usually be able to attempt the assessment again during the resit period, but your mark will be capped at a pass (unless you are able to provide evidence of a valid extenuating circumstance, in addition to giving a reason why you were unable to submit this evidence before the deadline had passed).
Full details of our Late Submission and Extenuating Circumstances Notification Procedure
can be found here. A short video explaining the procedure can be found here.
Handing In Work
Coursework must be handed in, online, via Turnitin. Often when using graphics and photographs the formatting of Word can go wrong when the marker opens the work via Turnitin. Therefore, it is good practice to save and submit your work as a .pdf. document (which means you choose PDF in the ‘save as’ box in Word). To hand in your work first put it into turn-it-in to check the plagiarism count and help edit your work. Then you must resubmit your work, having made any necessary amendments.
What is Turnitin? Turnitin is software that checks the text of your assignment against a database of books, journals and web pages, and gives a report on matches it finds in your work against this database. When marking, the module leader checks your Turnitin Match Overview to assess the sources that you have used and to check whether there is any copying (plagiarism) of other people's work.
How to submit via Turnitin? The submission link for your assignment contains a link for you to submit a draft of your work via Turnitin. Turnitin generates a Match Overview highlighting non-original/similar text and it generates a similarity percentage.  
Having received your Turnitin report you should then REVIEW your work again, taking into
Answered 2 days After Mar 05, 2023

Solution

Dipali answered on Mar 07 2023
51 Votes
WRITTEN ASSIGNMENT
Table of contents
Introduction    3
Liverpool before its decline    3
Regeneration of Liverpool    3
Evaluation of the Regeneration of Liverpool    4
Comparison to U
an Tourism Models    5
Beneficiaries and Losses    6
Sustainability    6
Conclusion    7
References    9
Introduction
Liverpool is a city that has undergone significant transformation in the past few decades. The city's economy had long relied on the shipping and manufacturing industries, which began to decline in the mid-twentieth century. However, through a concerted effort from a range of stakeholders, Liverpool has managed to reinvent itself as a tourist destination and a hub for creative industries. This essay critically analyses the role of tourism and hospitality in the regeneration of the city of Liverpool in the UK. The decline of Liverpool's economy is analysed, and the scale of the decline is demonstrated through economic and social statistics. The main section describes the nature of the regeneration that took place and analyses it in relation to the Bilbao model of u
an tourism. The role of tourism in the regeneration of Liverpool is discussed, and the beneficiaries and losses are identified. The physical and social changes that occu
ed in Liverpool are also discussed, as well as the new tourism markets that were opened up. The essay concludes that the regeneration of Liverpool achieved its aims, and that tourism played a crucial role in the process. The economic and social sustainability of the regeneration is also discussed. Overall, the case of Liverpool provides insights into the potential benefits and challenges of using tourism and hospitality as tools for u
an regeneration.
Liverpool before its decline
Before examining Liverpool's regeneration, it is necessary to consider the factors that led to the city's decline. Liverpool's economy had long relied on the shipping and manufacturing industries, which began to decline in the mid-twentieth century. The city's location at the mouth of the River Mersey made it an ideal location for shipping, but the rise of containerisation in the 1960s led to a decline in the city's docks (Xiang, Du, Ma & Fan, 2020). Furthermore, the globalisation of manufacturing led to a decline in the city's manufacturing sector, which had also been a key driver of the local economy. As a result of these factors, Liverpool's economy declined significantly in the second half of the twentieth century. Unemployment rose, and the city's population declined as people moved away in search of work. By the 1980s, Liverpool had become synonymous with social and economic deprivation, and was one of the poorest cities in the UK.
Regeneration of Liverpool
Liverpool's regeneration began in the 1980s, and was driven by a range of stakeholders, including national and local government, the private sector, and residents' groups. The regeneration of Liverpool was built on the city's cultural and historical assets, including the Albert Dock and the Beatles. One of the key drivers of the city's regeneration was the Liverpool Culture Company, which was established in 2003 with the aim of promoting Liverpool as a cultural destination.
Role of Tourism and Hospitality in Liverpool's Regeneration
One of the key ways in which tourism and hospitality played a role in the regeneration of Liverpool was through the development of the city's cultural infrastructure. The Tate Liverpool was established in 1988, and the Museum of Liverpool opened in 2011 (Hall & Williams, 2020). These institutions helped to position Liverpool as a cultural destination, and attracted a significant number of visitors to the city. In addition to these institutions, Liverpool also developed a range of festivals and events, including the Liverpool Biennial and the Liverpool International Music Festival. These events helped to attract visitors to the city, and generated significant economic benefits for local businesses. Liverpool's regeneration was also driven by the development of the city's creative industries. The city became a hub for music, film, and television production, with the establishment of the Liverpool Film Office and the Liverpool Media Academy. The development of these industries helped to generate employment opportunities for local residents, and helped to position Liverpool as a creative and innovative city.
Evaluation of the Regeneration of Liverpool
The regeneration of Liverpool has been successful in many ways. The city has managed to reinvent itself as a cultural destination, and has attracted a significant number of visitors as a result. Furthermore, the development of the city's creative industries...
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