Market analysis
.what is the revenue of this industry
.what is the growth in this secto
.number of people employed
Future trend and cu
ent trend
Residential cleaning .commercial cleaning .
Environmentally friendly cleaning servicesn
.competitors
1 page
PRICING OPTIONS
.compitition pricing
.penetration pricing
Price skimming
Which one is suited for Oz house clean
1page
Action
THE ACTION IS BASED ON business ooperational plan
1. Ensure skilled staff availability
Assume that the management team has approved your business plan but has expressed concerns about ensuring there is sufficient cleaning staff for the expansion. As you wish to appease their concerns, you are required to research and identify at least three ways in which you will be able to source enough skilled workers in order to meet workforce demands.
The text of the email should be in grammatically co
ect English, written in an appropriate (polite, business-like) style.
The email text should also outline the sources that can be used to procure staff so as to ensure that there will be sufficient skilled labour to meet the company’s needs.
.internal reqruit
Recruitment agency
.
This document is Operational Plan.
It is part of the supporting resources for Assessment Task 2 of BSBMGT617.
Ozhouse Clean
Operational Plan XXXXXXXXXX
Summary
Ozhouse Clean is based in Melbourne and offers professional, residential cleaning services, including regular home cleans, as well as spring cleans. The company was established in 2005 and is a family business established and operated by James and Nancy Anderson.
Our key focus is providing quality services to all of our customers. We want our
and to be widely recognized and associated with qualities.
In our work, we ensure we adhere to our key values, which are:
· valuing and respecting all of our customers
· caring for the environment through our environmentally friendly services
· caring for our staff through a friendly working environment
· promoting excellence and innovation in all of our business practices.
We operate at all times with integrity.
Objectives
During the upcoming year we have a range of objectives. which focus on building our
and recognition for providing customers with a professional and friendly service and to increasing sales.
Thus objectives are increasing the number of clients by 20% in the first year of introducing commercial cleaning services and 10% thereafter.
We also want to meet or exceed the expectations of customers and to implement best practice in cleaning operations, including environmentally sustainable practices.
Operational Priorities
Date
Priorities
Key performance indicator
End 2019
Introduce environmentally friendly cleaning services
New services introduced by new financial year.
Commence end 2019
Establish commercial cleaning service
Service established
January 2020
Identify and implement new marketing strategies to grow business.
Sales increased.
2020
Consider carpet cleaning services
Viability of carpet cleaning is established.
BSBMGT617 Develop and Implement a Business Plan
Vocational Training Institute RTO 41111 CRICOS 03487C Page 1 of 1
Version: October 2019 v1.0
© J&S Learningwork 2018
Ozhouse Clean
Business Plan
XXXXXXXXXX
Executive Summary
Provide an overview of the business as per the scenario information e.g. where it is located, when it was established, and key services offered.
Mission
Provide a mission statement based on an analysis of the scenario information, operational plan and discussion at the meeting.
Vision
Provide a vision statement based on an analysis of the scenario information, operational plan and discussion at the meeting.
Our values are:
Provide a statement of values based on an analysis of the scenario information, operational plan and discussion at the meeting.
Strategic Objectives
Identify strategic objectives based on an analysis of the scenario information, operational plan and discussion at the meeting.
Market Analysis
Provide an overview of the cleaning services market, for example, revenue for the industry as a whole, growth in the sector, number employed, future trends. Include information relating to residential cleaning, as well as commercial cleaning and review trends such as environmentally friendly cleaning services.
Include information about at least three competitors, including a summary of their services, as well as explaining how their services compete with Ozhouse Clean and any points of difference that will enable Ozhouse Clean to stand out.
Target customers and needs
Outline of target customers and their needs in relation to cleaning services.
Pricing options
Describe cu
ent pricing strategy and Outline alternative pricing strategies.
Legislation/Regulations
Identifying any permits or licences that are required for new clearing services.
Supplier relationships
Identifying suppliers of environmentally friendly cleaning products that can provide Ozhouse Clean with products. Identify at least three options, including the supplier contact details and summary of products offered.
Situation Analysis
Include a SWOT analysis here
Strengths
Weaknesses
Opportunities
Threats
Marketing Strategies
Discuss potential marketing strategies for existing residential services, as well as commercial and environmentally friendly cleaning services. This may be through reviewing how competitors market their services, as well as identifying effective marketing strategies.
This document is Business Plan Template.
It is part of the supporting resources for Assessment Task 2 of BSBMGT617.
BSBMGT617 Develop and Implement a Business Plan
Vocational Training Institute RTO 41111 CRICOS 03487C Page 1 of 4
Version: October 2019 v1.0
© J&S Learningwork 2018
BSBMGT617 Develop and Implement a Business Plan
Vocational Training Institute RTO 41111 CRICOS 03487C Page 3 of 4
Version: October 2019 v1.0
© J&S Learningwork 2018
Actions
The following table identifies the actions we plan to take to achieve our strategic objectives. Include as many rows as required.
Date
Month and yea
Actions
Specific actions to achieve objectives
Resource requirements (financial, physical, human)
Key Performance Indicators