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After reading chapter 10, read the case in the PDF file blow page 355 on Management in Action (J C Penney). Consider all of the content in chapter 10 in your analysis of this case. Answer questions 1...

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After reading chapter 10, read the case in the PDF file blow page 355 onManagement in Action (J C Penney).Consider all of the content in chapter 10 in your analysis of this case. Answer questions 1 and 2 in the book on page 355 as your initial post. Provide one responsive post to comment on another student's post.

JC Penney Case Page XXXXXXXXXX (PDF File of Case from 8th edition)

  • Provide an initial response of 300 words by Wednesday by 11:30 PM
  • Provide one reply response of 100 words by Friday by 11:30 PM
  • Use formal writing.Grading will only consider content relating to management concepts.
  • Include inline citation and references to your sources in the post

Respond by extending the discussion by adding new insights, different examples from your experience, or from other sources.
Apply critical thinking.
Agreement, quoting other learners, or repeating the case content will count as zero words and zero points.
Paraphrasing or quoting a quality external source in support of your ideas will enhance your score.
You must cite and reference external content in accordance with APA content standards.

Answered Same Day Jun 19, 2022

Solution

Parul answered on Jun 20 2022
86 Votes
Question 1. Which forces for change are driving the changes at J.C. Penney
Answer 1. Fundamental force that urged the entire change was to overtake initiative by business influencer Ron Johnson in the year 2011. He was the former retail store executive at Apple who transformed his strategy to cost leadership resulting on excessive cost cutting and control. This involved downsizing, reducing the headcount on the company payroll and stringent policies to make certain employees obsolete. This resulted in lot of chaos in the company as the employees fear for their jobs. After two years of rigorous control, Ron Johnson was fired because of shortsightedness and crude business practices. His replacement, Myron Ullman became the next CEO who started recruiting a very experienced team of senior executives as well as established an aggressive goal to achieve $1.2 billion in EBITA. Technically,...
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