Assessment Instructions
BUMGT5970 Leadership
Assessment 3 –
Leadership Journey – Reflective Journal and Report
This document contains the details for Assessment 3 for BUMGT5970 Leadership. Included are aspects
such as:
The assessment overview and report structure;
How the assessment is to be formatted; and
How it will be assessed by using an Assessment Criteria Sheet.
You should read this along with the Course Description, which includes information on due dates,
submission, etc. If you are not clear on any aspect, please speak with your lecturer who will be happy to
answer your questions.
Overview of the Assignment
You are required to demonstrate your ability to critically reflect on your leadership skills across various
settings, comparing and contrasting with theories and materials we have looked at throughout the course.
You are required to keep a journal over the course of the semester that outlines how your understanding of the
topic of leaders and leadership has been shaped by your participation in the course.
Then, you will reflect on these weekly journal entries and write up a 1500 word report that describes your
growth, or journey, showing how your reading, participation in class activities and reflection have shaped your
view of what leadership is and isn’t. It can incorporate any reflections you may have noted during, or following, a
class.
You will need to:
XXXXXXXXXXDemonstrate an understanding of the ways in which reflection is defined and understood academically
XXXXXXXXXXDescribe how the various class activities have shaped your understanding of yourself and others and the
effect this is having on your capacity to lead, as well as to follow.
XXXXXXXXXXYou must in some way connect or relate your reflection to the readings assigned throughout the
course. You must reference at least 10 academic articles as well as making use of the textbooks on the topic of
leadership. These references must be cited co
ectly.
XXXXXXXXXXDescribe other experiences that you consider relevant to describing how your thoughts, ideas and views of
leading and leadership have emerged, or remained constant, for example, any work place experience such as a
estructure, change of manager, or significant change that affected your employer, or your employment, or your
life circumstances generally.
Why is reflection important?
Effective leadership is central to leading and managing an organisation at all levels. Reflection is
increasingly being recognised as an important tool to “cultivate on-the-job learning conditions”
(Seibert 1999, p.201).
Reflection is a critical aspect of an authentic learning environment (He
ington, 2012; He
ington,
Reeves, & Oliver, 2010; Lombardi, 2007).
General Formatting Requirements for the Report
For those students who are unfamiliar or do not feel confident with academic writing, there are many sources
on the Federation University and Li
ary websites. The formatting of assignments should adhere to the
following requirements:
Report format
Follow the headings outlined under the Assignment Instructions section
Use a report Title page containing all of the relevant information
Co
ect page numbering (e.g., the Cover Page is not numbered, the number format for the Executive
Summary and the Table of Contents is i, ii, etc. The body of the report starting with the Introduction is
numbered 1, 2, 3, etc.)
FOR THE SAKE OF THIS REFLECTIVE REPORT – you may write in first person, your writing should
still be academic in nature
Proof-read before submission for spelling, grammatical and logic e
ors
Fonts should be plain and easy to read (e.g., Tahoma, Arial, Times New Roman)
Font size is typically between 10 and 12 for the body of the assignment
Paragraphs are to be fully justified
Paragraph spacing typically uses one space before and after a paragraph
Any tables and diagrams used should be labelled (they do not form part of the word count)
APA referencing style to be used (information on this can be found at the following link:
http:
federation.edu.au/cu
ent-students/learning-and-study/online-help-with
eferencing)
Assessment Criteria Sheet
BUMKT5902 Marketing Management
Assessment 3 – Leadership Journey – Reflective Journal and Report – Ru
ic (page 1)
Criteria Weight F XXXXXXXXXXP XXXXXXXXXXC XXXXXXXXXXD XXXXXXXXXXHD (80+)
Executive
Summary
10% The executive summary
has not been included, is
not of sufficient length
and/or does not cover the
critical elements of the
personal reflection.
The executive summary
communicates very few of
the critical elements of the
marketing report so that it
eads as a stand-alone
document. The length of
the executive summary
may not be adequate.
The executive summary
communicates some of the
critical elements of the
personal reflection so that it
eads as a stand-alone
document. The length of
the executive summary is
suitable, but could be more
detailed.
The executive summary
communicates most of the
critical elements of the
personal reflection so that it
eads as a stand-alone
document. The length of
the executive summary is
adequate.
The executive summary
clearly communicates the
critical elements of the
personal reflection so that it
eads as a stand-alone
document. The length of
the executive summary is
sufficient (1 page max).
Self reflection
of leadership
understanding
and application
20% Very little or no
Demonstrates reflection
and analysis of cu
ent
situation.
Adequate attempts have
een made to reflect and
analyse cu
ent situation.
Demonstrates good level of
ability to reflect and analyse
cu
ent situation.
Demonstrates focused and
insightful reflection and
analysis of cu
ent
situation.
Demonstrates clear,
focused and highly
insightful reflection and
analysis of cu
ent situation
Self-
awareness of
leadership
strengths and
weakenesses
20% Little knowledge and self
awareness of personal
strengths and weaknesses.
An adequate level of
knowledge and self
awareness of personal
strengths and weaknesses,
with some general ideas to
maximise and/or address
these as necessary.
A good level of knowledge
and self awareness of
personal strengths and
weaknesses, with
strategies to maximise
and/or address these as
necessary.
A high level of knowledge
and self awareness of
personal strengths and
weaknesses, with
strategies to maximise or
address these as
necessary.
In-depth knowledge and
self awareness of personal
strengths and weaknesses,
with justified strategies to
maximise or address these
as necessary.
Assessment Criteria Sheet
BUMKT5902 Marketing Management
Assessment 3 – Leadership Journey – Reflective Journal and Report – Ru
ic (page 2)
Criteria Weight F XXXXXXXXXXP XXXXXXXXXXC XXXXXXXXXXD XXXXXXXXXXHD (80+)
Integrates
theory with
practical
experience of
leadership
30% Utilises little, if any, cu
ent,
appropriate and credible
sources which provide little,
if any, support to the
student's argument
throughout.
Utilises some cu
ent,
appropriate and/or credible
sources which provide
some support to the
student's argument in parts.
Utilises mostly cu
ent,
appropriate and credible
sources which at times
support the student's
argument.
Utilises a range of cu
ent,
appropriate and credible
sources which mostly
support the student's
argument throughout.
Utilises a range of cu
ent,
appropriate and credible
sources which strongly
support the student's
argument throughout.
Written
communication
10% Quality of writing is at a
poor standard (i.e.,
paragraphs poorly
structured or absent and
are not linked). Many
spelling mistakes.
Little or no evidence of
proof reading.
Writing of adequate
standard, with
inconsistencies throughout.
Some problems with
sentence structure and
presentation (i.e.,
frequent inconsistencies
from one paragraph to the
next, introduction and
conclusion provided
although lacks detail and/or
eflects information
i
elevant to the actual
document). Frequent
grammar, punctuation and
spelling mistakes.
Use of inappropriate
language.
Writing is of a good
standard (i.e., some
guidance to the document
however some minor
inconsistencies in relation
to introductory and
concluding sections,
attempts to compose clear
paragraphs follow a logical
flow in most parts. Some
grammar, spelling and
punctuation mistakes.
Writing is of a high
standard (i.e., a mostly well
thought-out structure,
including introductory and
concluding sections, clear
paragraphs and attempts to
link these throughout).
Occasional grammar,
spelling and punctuation
mistakes.
Writing at a very high
standard (i.e., clear
structure to the document
including introductory and
concluding sections, clear,
cohesive and linked
paragraphs, concluding
summary is clear and
concise). Co
ect grammar,
spelling and punctuation
throughout.
Referencing 10% Utilises little, if any, cu
ent,
appropriate and credible
sources which provide little, if
any, support to the student's
argument throughout.
Utilises some cu
ent,
appropriate and/or credible
sources which provide some
support to the student's
argument in parts.
Utilises mostly cu
ent,
appropriate and credible
sources which at times support
the student's argument.
Utilises a range of cu
ent,
appropriate and credible
sources which mostly support
the student's argument
throughout.
Utilises a range of cu
ent,
appropriate and credible
sources which strongly support
the student's argument
throughout.
Grade:
Comments: