You are to adopt the role of consultants and complete the marketing project for your group's client....

Question

You are to adopt the role of consultants and complete the marketing project for your group's client. You are to apply relevant services marketing and management theories and concepts learnt in class in the analysis of the service provider client (and its competitors), and make recommendations for improvement/s to its service delivery (and improving the service experience from the customer’s perspective). Your report will discuss your investigation and analysis.
Task: Write an executive summary about 400words & 100+words for conclusion.
For conclusion:Bring your report to a conclusion and repeat what your recommendations and how these will achieve your marketing objectives
This criterion is linked to a learning outcom

service-quality-assignment-2-1receipt-marketing-report-fr0mr23c.docx the-executive-summary-example-qtv13qb1.docx

Asif · Accepted Answer

Marketing 3
Marketing
Executive Summary
	Today, it is more significant for today’s companies/organizations to formulate and execute a detailed & strategic marketing plan for the different purposes including attainment of marketing goals/objectives, attain the competitive advantages/scope competitors etc. The fundamental purpose/objective of this report is to investigate and analyze the current market position and introduce improvements for service delivery of 1receipt (a smartphone app manages digital receipts). Moreover, this research report is also outline the key initiative or steps taken by the company in order to present specific developments/advancements in 1receipt. Moreover, in this report a detailed marketing plan is developed & executed for the next 12 months for the company so that it can easily and effectively bring the improvements for service delivery1receipt. A strategic marketing plan is implemented to enhance customer service experience. In the same way, in order to execute the marketing plan,

You are to adopt the role of consultants and complete the marketing project for your group's client. You are to apply relevant services marketing and management theories and concepts learnt in class...

Solution

Answer To This Question Is Available To Download

Related Questions & Answers

Submit New Assignment