support these value propositions. To answer this question, you will:– Delineate your understanding of how these organisations create value;– Explain how the key aspects of each dimension (structure,...

Introduction
The project provides information about two organizations that include Canva and Royal flying doctor service. It is based on an analysis of corporate business cases for contrasting the value propositions of two companies. The study provides an understanding of two organizations in creating value. It includes key aspects like financial management, structure, marketing, and people management. A stakeholder is an important part of the organization and the study includes information about internal and external stakeholders. At the end of the study, two organizational theory that is human relations theory and classical organization theory have been discussed.
Value creation by organizations
Royal flying doctor service has been saving lives in remote and rural areas. Services are delivered by a dedicated team of a profession that uses the latest communication, aviation, and medical technology that supports a vast number of supports and volunteers. The company provides lifelines for those who travel, live, and work in rural and remote areas. The company provides a platform to administer and oversee all ways from procurement to service and asset management (Bishop, Gardiner and Gale, 2019). It provides a simple way to alter and procure services and all assets and services information are linked with cost employees and centers.
The immediate access to information on billing provides highlights variances and it enables easy and quick analysis of movement that can streamline the monthly review process. It provides better visibility of billing and allows a reduction in e
ors. Company partnership with RFDS enables access to life-improving services of experts and medical and it also helps in educating people of rural and robot areas about health. It is the combination of expertise and knowledge that works well for making a real difference to each other. It helps partner companies in aligning with focus areas that can help to recover children of remote areas recover from mental health, disadvantaged backgrounds, and indigenous communities.
Figure 1: Value creation by Royal flying doctor service
Canva is designed on the SAAS platform and it targets non-designer that help in developing non-digital and digital designs. The platform has multiple features that include templates for resumes, invitations, social media posts, and presentations. The company empowers consumers that easily turn ideas into beautiful visuals without much training and hassle. The ease to design can help in making customers choose canvas over other complex design tools. It provides value to its customer by allowing them to easily create and design without prior experience and training in the field (Gehred, 2020). The model gets synced with multiple devices and it allows customers to use the platform on multiple devices.
The primary resources allow the canvas to deliver value to customers that are designers for creating various designs and templates along with technical features. It is a straightforward approach that operates on a simple business model and it provides a platform that requires minimal designing skills that can design, create and visualize the design. The success can be attributed to the ability to retain and attract customers by providing an excellent experience. The user interface is appealing to customers and it provides almost all services for free to its consumers. The vision of the company aligns with the needs of customers and it provides with an overarching message for campaign the framework.
Figure 2: Value creation by Canva
Key aspects of each dimension
Royal flying doctor service is made up of seven legal entities that are operating and it works under a federated structure and together under a joint venture agreement. Every entity is independent and provides operational and financial advantages with its own management and board. Royal flying doctor service employs more than 1500 staff and it has 23 bases. The company value people and people are passionate about making difference for people that work, travel, and live in more areas. The company includes high-level professional support that includes supervisors, managers, and leaders for managing the challenges of people in the workplace (Paek et al. 2019). It provides with opportunity for obtaining confidential and timely support for the lead.
Royal flying doctor service marketing is done through campaigns that...