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Social Media It is essential that you understand how companies are using social media to connect with customers and build their brand. This assignment following one company via social media for at...

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Social Media

It is essential that you understand how companies are using social media to connect with customers and build their brand. This assignment following one company via social media for at least four days. It must be a company that is actively engaged in social media marketing using all of the following four forums: Facebook page, Twitter account, YouTube Channel, AND a company blog. Your assignment is to follow the company's activity in each of these four social media realms for a minimum of 3-4 days and report on your observations here in the discussion board. You may may your initial post by Thursday night rather than Wednesday to give you an extra day of observation. Your posting should include clear, detailed explanations and analysis of the way the company or brand used their social media space this week. Be sure to address all four social media platforms.

Remember to make two substantive peer responses this week!

To answer this particular question, click the link above. Once you are in the forum, click the “Create Thread” button to view the question again, as well as, create and submit your answer.

Answered Same Day May 07, 2020

Solution

Anju Lata answered on May 25 2020
145 Votes
Running Head: SOCIAL MEDIA
SOCIAL MEDIA 2
    MARKETING MANAGEMENT
SOCIAL MEDIA
COMPANY NAME: FIRSTCRY.COM
How Firstcry uses Social Media to connect with customers and build its
and?
Introduction
Firstcry is Asia’s largest online store which sells the kids and baby products. The company provides quality products online at affordable rates across the world. It uses social media effectively to stay connected with the customers and involve them in various activities. During the last four days, the company has been very active over Facebook, Twitter, Youtube and the Company’s blog.
Company’s activity on Four Social Media Platforms (From 18 May to 24 May 2018)
Facebook: On Facebook the Firstcry has approx. 17,62182 followers. The company has given contact number over the home page, any customer queries it usually replies within few hours through calls. Since 21 to 24 May, the company has regularly posted the parenting content every day like Best Baby Birth Announcement Ideas, a live Q&A session with Dermatologist, where anyone could ask the questions related to baby skin and allergies, its prevention and cure, posts about...
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