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Product Liability [due Day 7] Assignment Content As preparation for the product launch, create a 525- to 700-word Launch Management Plan to evaluate the new product idea you and your team pitched in...

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Product Liability [due Day 7]

Assignment Content

  1. As preparation for the product launch, create a 525- to 700-word Launch Management Plan to evaluate the new product idea you and your team pitched in Week 1. You can refer to Figure 17.7 of your text to refer to a sample Launch Management Plan.


    Evaluate the marketing strategies, objectives, and tactics for your product using the Launch Management System steps. Your report should:

    • Describe the potential problem that the new product may encounter.
    • Explain how a specific technique or techniques have been used in this evaluation.


    Format your paper according to APA guidelines.


    Submit your assignment.


Answered 1 days After Jun 03, 2022

Solution

Deblina answered on Jun 05 2022
101 Votes
Product Launch: DEWZ by Visible Water         2
PRODUCT LAUNCH: DEWZ BY VISIBLE WATER
Table of Contents
Marketing Strategies    3
Marketing Objectives    3
Launch Management Plan    4
References    6
Marketing Strategies
The product is constantly facing competition from the heavily invested players in the market along with the local players who can customize they are the product. This has been an effective factor that affects the profitability of the entire market. The market is effectively concentrated with too many players who are fighting against each other in the same market and therefore needs an effective consideration of the quality of products to manage the competitiveness in the market. The company has also a major trunk of commercial as well as residential customers who use the product for the purification of the water. The product has the main objective of targeting the residential customers by effectively developing the features of purification and repeatedly communicating with the customers along with the prefe
ed water purifier and the recommendation of the doctors (Namakula, 2018). On a commercial basis, water purifiers are used that affect the whole complex and all the customers and employees within the complex. The product needs to be developed in a manner...
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