If the section added in Unit IV represented the heart of the marketing plan, then the section you...

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If the section added in Unit IV represented the heart of the marketing plan, then the section you will add in this unit represents the guidance on how you will use the available environmental and strategic resources to implement and control the marketing plan. Now is the time to be specific about how many products you will sell and at what price. You will need to determine the costs associated with those products. Next, you will need to judge if the product costs are reasonable and in line with industry cost averages. Finally, you are to analyze and determine whether your profits are reasonable in comparison with industry averages.

In this assignment, you will research, analyze, and create the marketing plan sections described below.

Financials: Create the appropriate forecasts and detailed budgets for the completed sections so far. These detailed forecasts and budgets enable the firm and associated departments involved to see how resources and marketing expenditures will be allocated to each of the activities within the marketing section. In addition, this will also impact the company’s scheduling and operations.

Products can only produce revenue once they and their marketing campaigns are rolled out. Not everything should begin on the beginning of the company’s fiscal year.

Ensure that you identify this section with a heading in your assignment. You should include a chart showing your budget expenditures, and this can be created using Excel. There are numerous videos online to assist you in creating and developing budget expenditures using Excel. Once you have entered the budget expenditures into Excel, you can copy the data from Excel and paste the information into your Word document under the Financials section of your marketing plan.

You should reference at least three sources to support this section of your marketing plan. All sources used, including the textbook, must be referenced and follow APA formatting, and quoted or paraphrased material must have accompanying in-text citations.

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Arindam · Accepted Answer

4
Estimate budget for P&G for starting organizational operation
Marketing department generally plays the pivotal role in promoting the overall business leads to fulfil the organizational mission and vision easily. Preparation of financial budget is essential for all the business organization to fulfil the organizational objectives in an efficient manner. High organizational brand image and financial position also allows the organization to create effective marketing plan to increase sales volume as well as profitability (Cropper, 2018). For effective marketing, organization needs to set up a new marketing branch in different places. At the same time organization needs to analyse the current market and needs to gather information with a view its core competitors and it will provide this company higher competitive advantages in operating market (Zietlow et al., 2018). The organization also needs to take advice from the professional advisors to make all the paper works leads to avoid the legal obligations in future. The organization also needs to develop or upgrade its website and that is necessary to trigger the organizational sales. Online marketing will also grab the attention of many customers and it will provide the organization other upcoming opportunities. 
Apart from that, the marketing executive and managers will gather feedback regularly from the customers and also involve the potential external stakeholders in the decision-making process to get a validate result from the strategic implementation process. Gather feedback from customers will also help P&G in product development work (Chaffey & Ellis-Chadwick, 2019). The research development team will analyse the feedback from customers to provide the customer with more satisfaction leads to attach the customer psychologically with the brand (Camilleri, 2018).  There are different options such as conduct campaigning for a marketing initiative, producing more marketing and promotional materials, creating effective contact and search engine optimization for the website will also increase the number of online response.     
The organizational financial condition is high so that organization can spend a good amount for marketing segment. Effective graphics design and implementation of improved technology will help P&G to increase the organizational position further (Al-Mutairi, Naser & Saeid, 2018). For managing day to day workforce some official equipment are needed such as computers, printers, mobile phones,

If the section added in Unit IV represented the heart of the marketing plan, then the section you will add in this unit represents the guidance on how you will use the available environmental and...

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