For Assessments 4, students must not select the following companies:
· Woolworths
· Aldi
· Coles
· Qantas
· Apple
· CBA
ASSESSMENT 4 BRIEF Subject Code and Title MGT604 Strategic Management Assessment Contemporary Analysis Individual/Group Individual Length Up to 2,000 words Learning Outcomes The Subject Learning Outcomes demonstrated by successful completion of the task below include: a) Critically examine how strategic management and core competencies can build and sustain competitive advantage in different organisational contexts b) Critically evaluate different strategy formulation processes utilised by organisations and evaluate their relevance to particular organisational contexts c) Develop and plan the implementation of a selected strategy for different organisational levels including for change management processes d) Consider the external environment of an organisation and analyse capabilities that can enhance potential market opportunities and manage risk Submission
Assessment Task
ndividually, you are required to:
• Monitor news and online sources of opinion to identify three (3) separate strategic
influences that together impact on the outcomes of an organisation of your choice
• Discuss how the practice of strategy categorises these strategic influences and identify
the implications for the organisation in question
• Identify a strategic course of action to address these circumstances
Please refer to the Task Instructions for details on how to complete this task.
ASSESSMENT 4 BRIEF
Subject Code and Title MGT604 Strategic Management
Assessment Contemporary Analysis
Individual/Group Individual
Length Up to 2,000 words
Learning Outcomes The Subject Learning Outcomes demonstrated by successful
completion of the task below include:
a) Critically examine how strategic management and
core competencies can build and sustain
competitive advantage in different organisational
contexts
) Critically evaluate different strategy formulation
processes utilised by organisations and evaluate
their relevance to particular organisational
contexts
c) Develop and plan the implementation of a
selected strategy for different organisational
levels including for change management
processes
d) Consider the external environment of an
organisation and analyse capabilities that can
enhance potential market opportunities and
manage risk Submission
MGT604 Assessment 4 Brief Page 2 of 6
Context
The assessment of this subject supports students in developing their skills and knowledge
in the foundational management topics that include external environmental assessment,
problem diagnosis, strategy development, and the consideration of cultural and ethical
contexts. Effective strategic management is designed to proactively respond to changes in
technology, external environment, and market tastes. A contemporary understanding of
the dynamic forces shaping strategic choices is essential for the successful execution and
delivery of strategy.
Instructions and deliverables
1. Over the duration of the course, you are to monitor news and online sources of opinion
to identify three (3) separate strategic influences that together impact on the outcomes
of an organisation of your choice. These influential factors may be local, national, o
international in nature, but they must represent a changing or evolving story. Fo
example, advances in battery technology, stricter emission controls, and a general move
towards sustainable energy has resulted in General Motors (and indeed almost all ca
manufacturers) actively marketing electric or hy
id models for release in coming years.
Note this example is not to be used in your submission.
2. You are to discuss how the practice of strategy categorises these strategic influences and
identify the implications for the organisation in question.
3. Drawing upon your understanding of theories, models and frameworks discussed in
class, you are to identify a strategic course of action to address these circumstances (by
either capitalising on positive influences or minimising the impact of negative influence)
in a way that will result in long-term benefit to the organisation. This should include a
statement of the firm’s revised goals as a result of this change in strategy.
Suggested format
Your Contemporary Analysis should be structured as follows:
Section 1: Title page
Section 2: Executive Summary
An executive summary provides a succinct summary of the content within the report. It presents
information in such a way that readers are able to understand the intention and key elements of
the report without having to read the entire document.
Section 3: Table of Contents
Table of Contents must have accurate page numbers and be attractively formatted.
Section 4: Introduction
MGT604 Assessment 4 Brief Page 3 of 6
The introduction sets the scene and provides context for the aim. It provides background to the
issues being addressed only.
ection 5: Aim
The aim should start with the words, “The aim of this report is to…”. It should be a simple and
concise restatement of the assessment task.
Section 6: Discussion
• This section should provide information regarding the analysis you undertook addressing
the key deliverables.
• Identify three strategic influences that together impact on your chosen organisation.
• Discuss how the practice of strategy categorises these factors and identify the strategic
implications for the organisation in question.
• Identify a strategic course of action that can be adopted by the organisation you have
chosen.
• Present a statement of the strategic goals the firm should set, and their implication on
the organisation.
Section 7: Conclusion
The conclusion restates the aim then provides a
ief and concise summary of the discussion to
demonstrate that the aim of the report has been achieved. No new information is to be included
in the conclusion.
Section 8: Recommendations.
Recommendations represent the next steps derived from the report. For example, if your report
concludes that a new factory is required to address the strategic change then the next steps will
include obtaining finance to purchase the new facility and/or assembling and mobilising a team
to explore options for location and size of the new facility.
Section 9: References
Please use the co
ect API referencing style and list in alphabetical order. It is recommended
that you use reference management software such as EndNote or Mendeley to make the job of
eferencing simple and straightforward. Remember, every factual statement in your report will
equire a reference.
Section 10: Appendices
This is where you provide supporting material which is unsuitable for inclusion in the body of
the report, but still has some value to contribute to the report.
Referencing
It is essential that you use appropriate APA style for citing and referencing research. Please see more
information on referencing here in the Academic Writing Guide found via the Academic Skills
Assessment Ru
ic Assessment Attributes Fail (Yet to achieve minimum standard) 0-49% Pass (Functional) 50-64% Credit (Proficient) 65-74% Distinction (Advanced) 75-84% High Distinction (Exceptional XXXXXXXXXX% Research and comprehension Percentage for this criterion = 30% Content does not adequately demonstrate a postgraduate standard of detail and thought Content somewhat superficial or with some gaps in understanding Good coverage of the topic with clearly articulated explanation of the topic. Reasonable fit between theory and practice Thorough coverage of the topic. Good application of theory. Good use of credible sources Comprehensive understanding; insightful discussion; excellent and relevant application of theory. Multiple and credible references used Analysis and synthesis Percentage for this criterion = 30% Reader cannot understand the foundations of the topics from the information provided. Poor logic. No evidence provided to support arguments Basic intent covered; analysis and arguments could be more convincing with some evidence provided Reader understands the arguments presented through focused analysis and evidence Reader has a good sense of the analysis and evidence, which is well discussed in argument. Insights are drawn from synthesised information Readers’ understanding of the analysis and arguments is clear; logical and well organised; detailed and insightful analysis; structured arguments; synthesis and understanding of links between issues Writing mechanics Percentage for this criterion = 15% Layout is confusing; logic, flow and use of language difficult to follow; numerous spelling and grammatical e
ors Layout is adequate with acceptable logic flow and use of language. Some misspellings and grammatical e
ors Overall presentation is easy to digest; language succinct and well chosen; less than four spelling and grammatical e
ors Good presentation content and language; easy to read and draw conclusions; no more than two spelling and grammatical e
ors Overall style, use of language, figures and tables encourages comprehension; creative and engaging report MGT604 Assessment 4 Brief Page 6 of 6 Reflection and conclusions Percentage for this criterion = 25% Little reflection evident; unclear conclusions Poor reflections and generic or somewhat i
elevant conclusions Good reflections highlighting key aspects; relevant conclusions which are a mix of generic and specific conclusions Rich reflections drawing from good research, analysis and synthesis. Relevant and specific conclusions Insightful conclusions drawing well from the discussion and evidence; creative and insightful reflection with relevance to the topic The following Subject Learning Outcomes are addressed in this assessment SLO a) Critically examine how strategic management and core competencies can build and sustain competitive advantage in different organisational contexts SLO b) Critically examine how strategic management and core competencies can build and sustain competitive advantage in different organisational contexts SLO c) Develop and plan the implementation of a selected strategy for different organisational levels including for change management processes SLO d) Consider the external environment of an organisation and analyse capabilities that can enhance potential market opportunities and manage risk Submission