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Communicate the reviewed outcomes of the worked-base project from assignments 1 and 2 to relevant stakeholders

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Assessment Task 1: Individual ASSESSMENTS
    Course name:
    Bachelor of Commerce (Applied)
Bachelor of Hospitality Management
    Course Code:
    BCOM1
BHM01
    Unit Code & Title:
    
CHM307- Workplace Internship Project
    Lecture
    Marie-Paule Pie
us-Violette
    Assessment Title:
    Project design report (1500 words)
    Learning Outcomes
    Refer to the learning outcomes (a & b) of the unit guide
    Tasks:
    In a worked-base commerce project of an organization, the student is required to prove capacity to choose a critical commerce/ hospitality problem, apply research skills to critically analyse and present problem solutions. At this stage, he or she must be able to design a creative project and address an identified issue in a way that adds value.
Steps to tackle the assignment:
· Identification of an appropriate commerce issue
· Analysis of issue
· Project design and plan
· Literature review
    Word Count
    1500
    Due Date
    Week 4
    Weighting Value:
    30%
    Presentation
Submission requirements
    Word document be submitted via the student we
    Prescribed/ Recommended readings
    Bougie, R. & Sekaran, U. 2020, Research methods for business: a skill-building approach, 8th edn, John Wiley & Sons, Inc., Hoboken, NJ.
    Referencing
    https:
libguides.bhtafe.edu.au/harvard
    
    BHI HIGHER EDUCATION
Assessment Details & Ru
ics
    
BHI HE – Assessment Details and Ru
ics-V1.2020 XXXXXXXXXX4
CHM 305 - Assessment 1 – Individual
    
GRADING
CRITERIA
    NN
0 – 49%
    PA
50 – 59%
    CR
60-69%
    DI
70 – 79%
    HD
80 – 100%
    Evidence
(5 marks)
    No evidence of independent and extensive research at the workplace
    Limited evidence of independent and extensive research at the workplace
    Some evidence of independent and extensive research at the workplace
    Good evidence of independent and extensive research at the workplace
    Excellent evidence of independent and extensive research at the workplace
    Knowledge about each topic within business
(10 marks)
    No knowledge of the topic within the business environment
    Limited or little knowledge of the topic within the business environment
    Good knowledge of the topic within the business environment
    Very good knowledge of the topic within the business environment
    Thorough and exceptional knowledge of the topic within the business environment
    Critical Thinking and Analysis of each topic within business
(10 marks)
    No critical thinking and/or no analysis of the topic within the business environment
    Limited use of critical thinking skills and no analysis of the topic within the business environment
    Demonstrated some critical thinking skills but limited analysis of the topic within the business environment
    Demonstrated some critical thinking skills and some analysis of the topic within the business environment
    Demonstrated highly-developed critical thinking skills and provided a very good analysis of the topic within the business environment
    Communication, Structure & Referencing
(5 marks)
    Unclear written and ve
al communication in report and/or presentation, incomplete or no structure, no use of Harvard referencing
    Unclear written and ve
al communication in report and presentation, poor structure, little or no use of Harvard referencing
    Some e
ors in written and ve
al communication in report and presentation, reasonable structure with some weaknesses, e
ors in use of Harvard referencing style, citations and reference list
    Good written and ve
al communication in report and presentation, good structure, mostly accurate use of Harvard referencing style with properly formatted in-text citations and reference list
    Clear written and ve
al communication in report and presentation, strong structure, proper use of Harvard referencing style with properly formatted in-text citations and reference list
Assessment Task 2: Individual Assignment
    Course name:
    Bachelor of Commerce (Applied)
Bachelor of Hospitality Management
    Course Code:
    BCOM1
BHM01
    Unit Code & Title:
    
CHM307- Workplace Internship Project
    Lecture
    Marie-Paule Pie
us-Violette
    Assessment Title:
    Progress report
    Learning Outcomes
    Refer to the learning outcome (c,d,e) of the unit guide
    Tasks:
    The student must ca
y out the chosen commercial/ hospitality project from assignment 1, demonstrating ethical conduct, while collecting data to monitor and guide the execution of a project. He or she must analyse, synthesise and reflect upon collected data while integrating it as appropriate with findings from relevant literature to reach conclusions that are supported by evidence of work placement.
    Word Count
    1000
    Due Date
    Week 8
    Weighting Value:
    20%
    Presentation
Submission requirements
    Word document be submitted via the student we
    Prescribed/ Recommended readings
    Bougie, R. & Sekaran, U. 2020, Research methods for business: a skill-building approach, 8th edn, John Wiley & Sons, Inc., Hoboken, NJ.
    Referencing
    https:
libguides.bhtafe.edu.au/harvard
CHM305 - Assessment 2 – Individual
    
GRADING
CRITERIA
    NN
0 – 49%
    PA
50 – 59%
    CR
60-69%
    DI
70 – 79%
    HD
80 – 100%
    Evidence
(3 marks)
    No evidence of independent and extensive research at the workplace
    Limited evidence of independent and extensive research at the workplace
    Some evidence of independent and extensive research at the workplace
    Good evidence of independent and extensive research at the workplace
    Excellent evidence of independent and extensive research at the workplace
    Knowledge about each topic within business
(5marks)
    No knowledge of the topic within the business environment
    Limited or little knowledge of the topic within the business environment
    Good knowledge of the topic within the business environment
    Very good knowledge of the topic within the business environment
    Thorough and exceptional knowledge of the topic within the business environment
    Critical Thinking and Analysis of each topic within business
(10 marks)
    No critical thinking and/or no analysis of the topic within the business environment
    Limited use of critical thinking skills and no analysis of the topic within the business environment
    Demonstrated some critical thinking skills but limited analysis of the topic within the business environment
    Demonstrated some critical thinking skills and some analysis of the topic within the business environment
    Demonstrated highly-developed critical thinking skills and provided a very good analysis of the topic within the business environment
    Communication, Structure & Referencing
(2 marks)
    Unclear written and ve
al communication in report and/or presentation, incomplete or no structure, no use of Harvard referencing
    Unclear written and ve
al communication in report and presentation, poor structure, little or no use of Harvard referencing
    Some e
ors in written and ve
al communication in report and presentation, reasonable structure with some weaknesses, e
ors in use of Harvard referencing style, citations and reference list
    Good written and ve
al communication in report and presentation, good structure, mostly accurate use of Harvard referencing style with properly formatted in-text citations and reference list
    Clear written and ve
al communication in report and presentation, strong structure, proper use of Harvard referencing style with properly formatted in-text citations and reference list
Assessment Task 3:
ind Assignment
    Course name:
    Bachelor of Commerce (Applied)
Bachelor of Hospitality Management
    Course Code:
    BCOM1
BHM01
    Unit Code & Title:
    
CHM307 - CHM305 Workplace Internship Project
    Lecture
    Marie-Paule Pie
us-Violette
    Assessment Title:
    Final project report
    Learning Outcomes
    Refer to the learning outcome (a - e) of the unit guide
    Tasks:
    Communicate the reviewed outcomes of the worked-base project from assignments 1 and 2 to relevant stakeholders
    Word Count
    2000
    Due Date
    Week 12-13
    Weighting Value:
    50%
    Presentation
Submission requirements
    Word document be submitted via the student web (40%)
Presentation – 10 minutes (10%)
    Prescribed/ Recommended readings
    Bougie, R. & Sekaran, U. 2020, Research methods for business: a skill-building approach, 8th edn, John Wiley & Sons, Inc., Hoboken, NJ.
    Referencing
    https:
libguides.bhtafe.edu.au/harvard
CHM305 - Assessment 3 – Individual
    
GRADING
CRITERIA
    NN
0 – 49%
    PA
50 – 59%
    CR
60-69%
    DI
70 – 79%
    HD
80 – 100%
    Evidence
(10 marks)
    No evidence of independent and extensive research at the workplace
    Limited evidence of independent and extensive research at the workplace
    Some evidence of independent and extensive research at the workplace
    Good evidence of independent and extensive research at the workplace
    Excellent evidence of independent and extensive research at the workplace
    Knowledge about each topic within business
(10marks)
    No knowledge of the topic within the business environment
    Limited or little knowledge of the topic within the business environment
    Good knowledge of the topic within the business environment
    Very good knowledge of the topic within the business environment
    Thorough and exceptional knowledge of the topic within the business environment
    Critical Thinking and Analysis of each topic within business
(20 marks)
    No critical thinking and/or no analysis of the topic within the business environment
    Limited use of critical thinking skills and no analysis of the topic within the business environment
    Demonstrated some critical thinking skills but limited analysis of the topic within the business environment
    Demonstrated some critical thinking skills and some analysis of the topic within the business environment
    Demonstrated highly-developed critical thinking skills and provided a very good analysis of the topic within the business environment
    Communication, Structure & Referencing
(10 marks)
    Unclear written and ve
al communication in report and/or presentation, incomplete or no structure, no use of Harvard referencing
    Unclear written and ve
al communication in report and presentation, poor structure, little or no use of Harvard referencing
    Some e
ors in written and ve
al communication in report and presentation, reasonable structure with some weaknesses, e
ors in use of Harvard referencing style, citations and reference list
    Good written and ve
al communication in report and presentation, good structure, mostly accurate use of Harvard referencing style with properly formatted in-text citations and reference list
    Clear written and ve
al communication in report and presentation, strong structure, proper use of Harvard referencing style with properly formatted in-text citations and reference list

Research Project Plan
Consequences of Re
anding at BELUGA BAY
Table of Contents
1.    Executive Summary    3
2.    Introduction    3
3.    Situation Analysis    3
4.    Key Stakeholders    4
5.    Purpose of the Research Project    4
5.1.    Research Objectives    5
6.    How to Conduct Research    5
7.    Schedule    5
8.    Summary    6
References    7
1. Executive Summary
Beluga Bay is a family run business, they are committed to sharing their love of fish and chips with the local community, Renowned as the location of Australia’s first Kmart, Burwood One Shopping Centre is located along Burwood Highway in Burwood East. This restaurant was founded in 2018. I work at Beluga bay as a chef for 4 years. Last 2 year, we change the name from Hunky Dory to Beluga bay. This report is talking about of Consequences of Re
anding
2. Introduction
For the beyond five years, proprietors in the fish and chip shop area have confronted hardships. As client inclinations have developed towards healthier other options, contest from inexpensive food providers, for example, burger establishments, self-service counters, and other takeout organizations, has expanded. Given the prominence of inexpensive food and takeout decisions, numerous clients never again pick the dinner choices presented by the area. The area has likewise endured because of developing health awareness since many view its southern style and high-fat merchandise as ugly. Administrators in the business have changed their menus to incorporate healthier other options, such fish salads. One will partake in the extensive variety of the freshest seafood, jab bowls, super-salads, burgers, and wraps the entire way to the conventional fish and chips that each family loves. They will give the option of grilling or searing the dish, alongside choices of delectable sides, gourmet salads, rice, or chips. Likewise, their
oad vegetarian menu, which incorporates fishless plant-based choices, ensures that there is space at the table for everybody!
3. Situation Analysis
The Australian eatery area is the best supporter of the movement and vacationer area, acquiring around $22.1 billion yearly. As per Sydney Commercial Kitchens (2017), the Australian eatery area utilizes more than 500,000 individuals across 35,000 firms, which incorporate bistros, cafés, and cooking organizations. From 2018 to 2023, the industry is anticipated to increment at a 5.1% CAGR (Beise-Zee & Wäfler, XXXXXXXXXXIn Australia, there are in excess of 4,300 fish and chip cafés starting around 2017. Cafés serving fish and chips should fight with various issues, for example, health-cognizant clients, rising food costs, and legislative prerequisites. During the following five years, Australian fish and chips business deals would diminish by 0.9% yearly, coming to $655.8 million (Burgos, XXXXXXXXXXThe eatery industry, and the seafood café industry specifically, are anticipating extraordinary development before long. A few classes can be utilized to separate the Australian seafood café market, including district (domestic versus unfamiliar), eatery type (full-administration feasting, relaxed eating, inexpensive food, bistro), cost (low-cost cafés versus top notch food), administration (full-administration, speedy assistance, buffet, pass through, conveyance), and nationality (nea
y, Japanese, English from there, the sky is the limit). The SWOT and PESTLE analysis have shown that Beluga bay faces some issues such as: Re
anding takes time, and rushing things may not pay off, not everyone likes the new direction and it is emotionally challenging. Because not everyone likes the new direction it means change, and change is often hard.
However, based on urgency and importance, issue number ?”the decline in the number of clients due to the re
anding will be discussed. Among the problems and opportunities, one of the major problem that the restaurant has come across is the decline in the flow of customers to the restaurant after they have updated the name of the restaurant to Beluga Bay from Hunky Dory.
The "cornerstone of
and identification" is the company name (Yost, Kizildag & Ridderstaat, XXXXXXXXXXExisting customers may wo
y that when the name changes, some aspects of the service—such
Answered 3 days After May 24, 2023

Solution

Deblina answered on May 26 2023
26 Votes
REVIEWED OUTCOMES OF THE WORKED-BASE PROJECT
Table of Contents

Introduction    3
Assignment 1    3
Assignment 2    3
Communication of The Reviewed Outcomes of the Relevant Stakeholders    4
Critical Analysis    5
Recommendation    6
Reflection    7
Conclusion    7
References    9
Introduction
This report focuses to present the reviewed outcomes of the work-based project encompassing assignment 1 and assignment 2. Over the course of these assignments our focus has been on implementing a customer relationship management system to enhance the customer satisfaction and optimise business processes. In this aspect the report shall focus on the key findings and outcomes of the project review highlighting the positive impact it has on the organisation Beluga Bay.
In assignment 1 it has been diligently selected system that aligns with the requirements and implemented it by configuring it to meet our specific needs. We also ensured a seamless migration of the customer data and conducted comprehensive training sessions to promote the adoption of new system. In assignment 2 the reviewed outcomes of the project were to assess the effectiveness and identify the areas of improvement.
Assignment 1
In assignment 1, the focus of the work-based project was on the implementation of the customer relationship management system to improve the customer satisfaction and enhance the efficiency of the sales processes. Extensive research was conducted to identify and select a suitable CRM system that are preferable and are aligned with the requirements of the organisation. It is also best suited according to the budget of the organisation and the requirement. The chosen CRM system was implemented by configuring it to meet the specific needs of the organisation. This involved customising fields, work flows and integration with the existing system (Hasan et al., 2020). The existing customer data from the various sources was migrated into the new CRM system while ensuring data integrity and accuracy. Training sessions were conducted to familiarize the employees with the new CRM system and promote its adoption throughout the organisation.
Assignment 2
In assignment 2 a comprehensive review was conducted to assess the outcomes and the impact of the work-based project. The key findings and outcomes of the project includes the implementation of the CRM system that results enhance customer satisfaction as it allowed for better tracking of customer interactions and personalised communications along with timely follow ups. The CRM system facilitated a more streamlined sales process by providing a centralised platform for managing leads and sales pipelines. This led to improve sales efficiency and better coordination among the sales teams. The new CRM system improved data management practices within the organisation (Hancock et al., 2021). It provided a single source of truth for the customer information and improving data accuracy. Automation features in the CRM system such as email templates and task reminders contributed to the increased productivity and reduced manual efforts for sales and customer support teams. The CRM system generated comprehensive reports and analytics by enabling data driven decision making. Insights on customer behaviour and sales performance along with lead conversion rates supported strategic planning and optimisation of the business processes.
Communication of The Reviewed Outcomes of the Relevant Stakeholders
A detailed report summarising the outcomes of the work-based project should be shared with the management team and it should highlight the improvements in the customer satisfaction, sales process efficiency, data management and productivity. Emphasize the positive impact on the decision making through data driven insights. Conduct a dedicated meeting or workshop with the sales team to communicate the reviewed outcomes. Highlighting how the entire system has streamlined their work flows and improved lead management that has contributed to the increased sales effectiveness.
Encouraging feedback and addressing their concern and suggestions in terms of the sales team. A
anging a separate session with the customer support team to discuss the positive outcomes of the CRM implementation. Emphasizing on how the system has enhanced the customer satisfaction by enabling better tracking and personalized support. Gathering their feedback and suggestions for further improvements (Yost et al., 2022).
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