Unit Code BN102 /BN102D Unit Title Web System Assessment Type Assignment 1 (Individual) Assessment Title To prepare a website documentation prior to developing a business website for their IT startup company Purpose of the assessment (with ULO Mapping) Student should be able to: a. Analyse the structure of the Web and build web forms b. Discuss the Web site development process Weight 20% Total Marks 30 Word limit 1000 Words Due Date End of week 8, Friday, 11th of May 2018, 11:59 PM Submission Guidelines  All work must be submitted on Moodle by the due date along with a completed Assignment Cover Page.  The assignment must be in MS Word format, 1.5 spacing, 12-pt Times Mew Roman (Body) font and 2 cm margins on all four sides of your page with appropriate section headings.  Reference sources must be cited in the text of the report, and listed appropriately at the end in a reference list using IEEE referencing style. Extension  If an extension of time to submit work is required, a Special Consideration Application must be submitted directly to the School's Administration at level 6 or level 7 for Sydney. You must submit this application three working days prior to the due date of the assignment. Further information is available at: http://www.mit.edu.au/about-mit/institute-publications/policies-procedures-andguidelines/specialconsiderationdeferment Academic Misconduct  Academic Misconduct is a serious offence. Depending on the seriousness of the case, penalties can vary from a written warning or zero marks to exclusion from the course or rescinding the degree. Students should make themselves familiar with the full policy and procedure available at: http://www.mit.edu.au/about-mit/institute-publications/policiesprocedures-and-guidelines/Plagiarism-Academic-Misconduct-PolicyProcedure. For further information, please refer to the Academic Integrity Section in your Unit Description. BN102/BN102D Assignment 1 Prepared by Dr Shaleeza Sohail Moderated by: A/Prof Nalin Sharda Mar 2018 Description of the assessment: Please read the following specification carefully and prepare a planning document for developing a website for your IT startup company. The planning document should contain the following elements: 1. Need Analysis: This section should explain why would you want a website? What are your goals and objectives? 2. Target Audience Analysis: Wrongly targeted audience often result in stray a website. Read the content of Table 1 and write a paragraph on who will be your audience, their demographics (interest, age, skills etc.). Also write a few lines of justification as to why the selected audience fit into the chosen categories. 3. Competitive Analysis: Elaborate who are likely to be your competitors? Please remember your competitors can only be individuals/businesses who have their operational websites online, and are working in a similar industry. For example, rogerfederer.com can be a valid competitor for a personal website. Pick any two such websites that you may regard as the best and the worst in this category. Do not attempt to write about large organisations such as Telstra, Qantas or Optus; they are not your competitors. 4. Raw data/information gathering: Raw data is the data that don’t go over the website. They serve as placeholders for the websites. For any two of the pages, provide some raw data e.g. text, images, or audio/video 5. Information Architecture design: Draw a sketch of your website (choose any three from the following specifications). Similarly, provide wireframe of at least one page, e.g. home or about.html. Finally, produce a mockup of a webpage (only one page is enough). Table 1 on next page has the description of all the pages of the website that you need to create in assignment 2. BN102/BN102D Assignment 1 Prepared by Dr Shaleeza Sohail Moderated by: A/Prof Nalin Sharda Mar 2018 Table 1: Specification for a proposed website Page s Requirement Home page (index) This page should have a logo (design your own logo), a unique tagline (few words to explain the uniqueness to describe the website). Please design your unique favicon that goes with respective page title. You may include some highlight, such as, a latest related news about the IT industry etc. About (about.html) Write a brief description of the company, e.g. services you provide, unique characteristics, any achievements etc. Image gallery (galleries.html) Use this page to display images related to the startup company. Please use HTML5 caption under each image (Hint: you may use that has img as attribute). This page should not contain any text other than caption(s). Please insert at least 6 such images. Check out different company websites to find appropriate images. Services (services.html) Insert an embedded video link from YouTube that talks about the services your company provides. Write a paragraph related to these services. Use a caption to reference it from the YouTube. Skills (skills.html) Use this page to indicate skills you possess to run the company. Write a paragraph each for at the least two of these skills, and include an image related to each skill. Sitemap (sitemap.html) Create an HTML 5 site map with working links to all the pages in the website. Contact Us (contact.html) Use this page to display appropriate form elements to grab users’ comments, inquiry and a fake Google map. Footer (Not a separate page but part of all the pages) Insert the Copyright information, link to sitemap and other useful links like disclaimer, privacy policy and social media links with relevant medias. Marking criteria: Topic Descriptions Marks Introduction The introduction should discuss the details of the assignment and present overall structure of the report. 2 Need Analysis Should contains the following points:  Reasons for creating the website  Clear goal and objectives 4 Target Audience Analysis Target Audience correctly analysed  Correct demographics  Target audience justified 4 Competitive Analysis Competitors correctly analysed  Competitors belong to the same industry  Elements of competitive analysis matches the purpose of analysis – e.g. strength and weaknesses of website(s) analysed 4 Raw Data/ Information Gathering Fictitious data can go here but the intent must be clear  Use of image, text (Lorem ipsum text is OK)  File type of media identified – e.g. html-tutorial.jpg 4 Information Design Following elements MUST be present  Sketch of homepage, contact us  Wireframe of any one of the pages  Mock-up of the homepage 2 3 3 Conclusion Summarize what has been learnt and a complete summary of the report 2 Referencing Must be conforming to IEEE standard 2 Total 30