The YouTube video link is highlighted for Gladwell’s presentation (Ted...

Question

The YouTube video link is highlighted for Gladwell’s presentation (Ted Talk)

https://www.youtube.com/watch?v=iIiAAhUeR6Y

Answer the following:

Please integrate current healthcare/hospital workplace examples into the reply.

· What does Gladwell’s presentation have to do with marketing?

· How does creating choice increase a promotional opportunity for your company, your offerings, and the future?

Bhawna · Accepted Answer

What does Gladwell’s presentation have to do with marketing?
Malcolm Gladwell is a journalist, author and a public speaker. He is famously known for his motivational talks with his own fun style. The video is about his Ted talk named “Choices, happiness, and spaghetti sauce. In this talk, he tells a story about Dr. Haword Moskowitz. (A psychophysicist) who analyzed different food product to get the best out of them, One of the food items inspected by him was spaghetti sauces. During the talk, Gladwell discussed several instances which can be beneficial for better marketing. In one example, Haword had made several variations of spaghetti sauces and clustered all the flavors to make a different fulvous which was very unique and liked by majority of the population (Gladwell et al., 2004). This instances explains that your customer does not always know what they want and this can be used to present the customer with varieties which will provide the customer with good options and benefit the service provider.

The YouTube video link is highlighted for Gladwell’s presentation (Ted Talk) https://www.youtube.com/watch?v=iIiAAhUeR6Y Answer the following: Please integrate current healthcare/hospital workplace...

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