The objective of this assignment is to increase your knowledge about how businesses are leveraging the internet to conduct business. Because you will be using public websites to do your research, the focus will be on marketing, sales, and customer service transactions with end-consumers (B2C).
There is no right or wrong answer with this, you will think about the company’s position in the market, its current products and services, as well as market segment.
Use outside resources to provide current statistics and forecasts for the industry you selected, as well as any information about B2B applications that the companies may be using. Be sure to provide full citations to all third-party sources, including a “last date accessed” for all references to a URL. The Saudi Digital Library is an excellent site to find outside resources.
Your well-written paper should be5 completepages in length. Use Saudi Electronic University academic writing standards and APA style guidelines, citing references as appropriate.
It is strongly encouraged that you submit all assignments to the Turnitin Originality Check prior to submitting it to your instructor for grading.
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