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Section1 DQ1 - Identify a health care organization with an effective marketing strategy. Critically evaluate why the strategy is effective. How may the lessons be applied to improve strategic planning...

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Section1
DQ1 - Identify a health care organization with an effective marketing strategy. Critically evaluate why the strategy is effective. How may the lessons be applied to improve strategic planning of your organization’s health care marketing? Use APA citations and references, as appropriate.
DQ2 - Identify a health care organization with an ineffective marketing strategy. Critically evaluate why the strategy is ineffective. How may the lessons be applied to avoid strategic mistakes with your organization’s health care marketing? Use APA citations and references, as appropriate.
DQ3 - Find the topic you selected for the Excel activity. Respond to the appropriate questions. Topic is Customer perceptions
Deli Depot Marketing Analysis excel sheet is attached. Look at data for customer perception (required for completion of DQ3)
Customer perceptions:
A) What perceptions did customers most frequently agree with?
B) Include the names and rankings for the top three perceptions.
C) Include a chart of results for all customer perceptions.
D) Based on this data, what recommendations would you make for Deli Depot to increase customer satisfaction?
E) Based on the data, (not personal opinion), what marketing strategies must be implemented to improve the organization’s performance?
Attach a MS Word or MS Excel file with your chart.
INCLUDE 2-4 REFERENCES FOR EACH OF THE QUESTIONS AFTER 2005
To be complete by 10/30/12 6pm pacific time
Answered Same Day Dec 21, 2021

Solution

David answered on Dec 21 2021
121 Votes
DQ 1
A health care organization with an effective marketing strategy is DHA (Dubai Health
Authority). DHA is the organization that administers the CME/CPD accreditation system. So, the
ackground or history of the CME/CPD accreditation system is highly related to the change and
development in DHA, especially its decision to transform some of its major processes on the
online platform. The online format of CME/CPD accreditation system is also one of its major
contributions and this forms the future of his CME/CPD accreditation system.
It has well marketed itself as well as the hospitals in Dubai and the health care in Dubai
through the usage of the accreditation system. It has used this system to create a standardized
elief and win its targeted segments. The most important lesson to be taken from here is that
quality of health care service is a crucial element or deciding factor for creation of belief of
customers in the health care system (Hunger, J. D., &Wheelen, T. L, 2007).
This is so because in order to stay competitive in the market and to develop new customer
ases as well as a loyal and satisfied customer base requires proof and evidence for service
quality. Dubai Health Authority was established in the year 2007, for the purpose of improving
the conditions of the health institutions in Dubai.
It is considered as a strategic health authority of the Emirate of Dubai. It is a powerful
ody that looks into the strategic decisions of policy...
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