RESEARCH TOPIC What is the topic explored in this research paper? Why is it worth investigating? Research Topic: Critical analysis of the factors influencing employee satisfaction in retail stores in...

Factors Affecting Staff Satisfaction in the retail sector in the UK: The Case of Tesco Plc
Abstract
There is no doubt in the fact that the notion of staff satisfaction has attained high significance during the period of past many years with companies putting high resources and time for satisfying the present staff members rather than appointing fresh applicants (Paauwe and Boon, 2009). In addition, with rapid progress in technology along with scientific innovations, making sure that staff members are completely contented has become almost important for all companies at present. Likewise, the chief aim of this research was to critically examine the factors influencing staff satisfaction in retail stores in United Kingdom by taking the case of Tesco Plc. The research involved both primary and secondary data. Firstly, primary data was collected by surveying and interviewing several individuals associated with Tesco Plc. During this research project, five people belonging to top management at Tesco were interviewed and 50 individuals involving both managers and staff members were surveyed. The research findings indicate towards the fact that staff satisfaction is given high importance at Tesco and the company has sound staff satisfaction strategies in place. The company puts in every possible effort to make sure that all the employees working at Tesco are fully satisfied and ca
y out their tasks with full efficiency. Tesco has adopted several staff satisfaction strategies like effective communications, Establishing Clear Expectations, Effective Rewarding, Providing Positive Work Environment, Developing Employees’ Skills and Abilities and lastly, Measuring Job Satisfaction. Further, the research also offers several prospects for future research in this area.
Contents
Introduction    4
Research Question    5
Research Aim and Objectives    5
Justification of Research    5
Literature Review    5
The Conception of Staff Satisfaction    5
Background of Tesco Plc    6
Staff Satisfaction Strategies at Tesco    6
Developing Employees’ Skills and Abilities    7
Theory and Hypothesis    8
Concepts    9
Research Methodology    9
Justification of Theoretical Approach    10
Research Paradigm    10
Research Methodology    11
Ethical Considerations    12
Challenges Encountered    12
Alternative Approach    12
Findings and Analysis    13
Interview Questions    13
Survey Questions    14
Conclusion    18
Key Findings    18
Research limitations    19
Future Research Options    19
References:    21
Introduction
There is no doubt in the fact that the notion of staff satisfaction has attained high significance during the period of past many years with companies putting high resources and time for satisfying the present staff members rather than appointing fresh applicants (Paauwe and Boon, 2009). In addition, with rapid progress in technology along with scientific innovations, making sure that staff members are completely contented has become almost important for all companies at present. Johnason (2009) states that staff members need to be accredited as being an important basis and part of the company and their endeavours must be documented appropriately. In the same manner, it is the employees whose tacit expertise and ability is adopted for achieving set goals and strategic aims (Collings and Wood, 2009). Staff members who are completely satisfied would be at all times willing to give in their best efforts for making sure company’s growth and progress. Taking this into consideration the above discussion, the chief aim of this research is to critically examine the factors influencing staff satisfaction in retail stores in United Kingdom by taking the case of Tesco Plc.
Moving ahead, this particular study involves various different sections, including Introduction, Literature Review, Research Methodology, Data Analysis & Findings, Discussion and Conclusion. Firstly, the ‘Introduction’ chapter highlights the research aim, question and objectives based upon the chosen research area. Secondly, the ‘Literature Review’ chapter throws light upon the key concepts and terms associated with the research study by making use of various secondary facts and information sources. Thirdly, the ‘Research Methodology’ chapter focuses upon the research techniques, methods and, approaches chosen for gathering good amount of information for the research. The research would involve both primary and secondary data. Firstly, primary data would be collected by surveying and interviewing several individuals associated with Tesco Plc. During this research project, five people belonging to top management at Tesco will be interviewed and 50 individuals involving both managers and staff members will be surveyed. Additionally, the ‘Data Analysis & Findings’ chapter involves evaluating collected information and attempts to handle the set research questions by making use of all the primary and secondary facts collected. The concepts that would be considered for examining the collected data would involve Excel Sheet analysis i.e. for examining the data collected by way of interviews and surveys. Finally, the ‘Conclusion’ chapter would highlight the important facts and sum up the chief research findings. This section would also mi
or the research limitations and scope for further research.
Research Question
What factors influence staff satisfaction in retail companies in United Kingdom?
Research Aim and Objectives
Just as every research study, this research also involves specific aims and objectives. The chief aim of this research is to critically examine the factors influencing staff satisfaction in retail stores in United Kingdom by taking the case of Tesco UK. Moreover, the research study also includes several sub-objectives:
· To evaluate various staff satisfaction strategies that are considered within Tesco UK
· To evaluate the importance given by Tesco UK to staff satisfaction
Justification of Research
Research on factors affecting staff satisfaction in the retail companies in the UK, have been peripheral, thus making this research highly important considering the what all factors offer maximum satisfaction to the employees operating in the retail sector. This dissertation aims explore information regarding various staff satisfaction strategies that are considered within retail companies within the UK and the importance given by retail firms to staff satisfaction by taking the case of Tesco UK.

Literature Review
According to Walsham (1995) the literature Review is considered as being an extremely significant section of all research studies. The literature review section basically helps the investigator in developing a sound basis for the study through making use of the facts from various different sources like texts, past studies, journals, books, online sources etc. Likewise, the literature review chapter of this study throws light upon several factors affecting employees’ satisfaction: The case of Tesco Plc.
The Conception of Staff Satisfaction
Without any doubt, staff members form a vital fraction within all companies regardless of the products they offer and their scope. It’s the staff members who put in high time as well as efforts in ensuring that all the company’s procedures are performed proficiently (Collings and Wood, 2009). The companies couldn’t overlook the actuality that it is highly important to ensure that all workers are completely contented. Cu
ently, the chief issue experienced through most of the companies is to capably satisfy the employees (Johnason, 2009). Additionally, there are a number of reasons, which could lead to staff members being discontented with existing employment like greater rewards and better work settings being provided by some other corporation, absence of proper promotion, unpromising approaches and policies, physical stress, absence of suitable link with the supervisors and other staff members within the corporation (Paauwe and Boon, 2009).
Background of Tesco Plc
To start with, being a renowned retailer, with about 440,000 colleagues, the company serves millions of consumers weekly, in its stores as well as online (Tesco, 2018). Tesco has about 6,809 stores worldwide and 79m shopping trips per week. The core purpose of Tesco is to serve Britain's shoppers a little better daily (Tesco, 2018). Tesco business was established with a simple mission i.e. to be the victor for consumers, assisting them in enjoying a superior quality of life along with a simpler living way. Consumers look for superior products at best value that they could purchase easily and it is Tesco’s job to offer this in the co
ect manner for them (Tesco, 2018). Tesco is basically a British multinational retail corporation with head office located within Welwyn Garden City, United Kingdom. It is regarded as being third-biggest retailer worldwide in terms of profits and ninth-biggest retailer worldwide in terms of revenues (Tesco, 2018). It has stores within seven nations across Europe and Asia and is regarded as being the marketplace leader of groceries within the United Kingdom, Ireland, Hungary and Thailand. Moving ahead, Tesco was established in the year 1919 as a group of marketplace stalls by Jack Cohen (Tesco, 2018). Initially, a United Kingdom grocer, the company has diversified geographically ever since the beginning stages of 1990s and into segments like the retailing of books, clothing, furniture, electronics, toys, petrol and software, telecoms, financial services and lastly, internet services (Tesco, 2018).
Staff Satisfaction Strategies at Tesco
Communications
The chief satisfaction approach is certainly communication that involves effective interaction with staff members on regular basis. Staff members are highly dedicated and involved at the time when there exists a suitable approach for them to provide their outlooks and views. This offers employees a sense of pride and ownership in their assigned work (Johnason, 2009). Additionally, Tesco promotes the exchange of views within departments through organizing an annual Idea Exposition. At this exposition, experts display ideas and projects they are working on. Open only for Tesco staff members, this approach helps in creating a healthy environment of innovation and involves all those who take part (Tesco, 2018).
Establishing Clear Expectations
One of the extremely significant ways for proficiently satisfying the staff members is by way of establishing clear goals and strategies (Johnason, 2009).
Effective Rewarding
This specific factor of staff satisfaction is highly adopted and effective approach in terms of staff members. At Tesco it is highly believed that Small, informal cele
ations are several times prove to be highly effective as compared to once in a quarter or once in a year event (Tesco, 2018).
Providing Positive Work Environment
Developing...