COMM_Assignment4_Presentation 2
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Presentation Critique – PPT slides to upload
Value: 20%
Dates: Upload Week 12 (Monday at 4:00 pm)
Format: Complete 9-12 PowerPoint slides, with 1 research source and effective
visuals
For this presentation assignment, you will draw on the information reviewed in the PPT available on
Ve
al Communication in the Week 11/12 learning folder. Review the communication process,
considering audience, purpose, message/content, style and design (including ve
al and nonve
al relay
of information), organization, and presentation format.
Getting Started:
Choose an existing presentation/ve
al message to evaluate/critique (eg: an interview, a TedTalk, a
political leader in a news conference or debate, a public service announcement, a demonstration on how
to complete a task, or a speech). It does not have to be famous, but it does need to be available (as you
must provide a link to it). Do not search for a weak or a successful presentation; instead, review a few to
find one of particular interest to you.
In selecting a presentation, make sure it meets the following:
• It is a ve
al message of some type – eg: a
iefing, a sales pitch, or a commentary.
• It is designed for a given audience with a clear message that you can evaluate.
• DO NOT select a classroom lecture or something that is not recorded or available for viewing.
For this assignment, you will assess its overall success and weaknesses in terms of the communication
process. Evaluate the following communication considerations, referencing the PPT in this week’s folder:
• Audience
• Purpose
• Message/Content
• Style and Design
• Organization
• Format
In addition, throughout your critique, assess the credibility of the speaker. Is the speaker credible for
the message provided? Does the speaker use solid research and evidence? Is the message fair and
easonable? Is there logic in the way the presentation is organized? Does the speaker relate well to the
audience, using an appropriate style and tone?
These questions can be addressed separately (on a PPT slide), or you can infuse answers with the
communication consideration points above.
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Additional Requirements
1. Visuals
Review suggestions and ideas related to the use of visuals in communication (Week 10). Add
at least 3 appropriate and thoughtful visuals to your own PPT slides. You can add more, if
appropriate.
2. Conduct research on what makes an effective presentation. Take at least one suggested
approach and use it to assess the ve
al message you have selected for review. Be sure to
include an in-text citation at the bottom of the slide where it is used, and provide a slide at the
end of your presentation with full APA reference details.
Steps - summarized
1. Select a ve
al message and view it, paying attention to the communication
considerations noted above.
2. Assess the communication considerations:
a. Create a PPT slide to evaluate each of the communication process considerations
we have discussed throughout the semester (purpose, audience, message/content,
style and design, organization, and format). Refer to the PPT posted in the Week
11/12 learning folder for specific questions to address in your critique.
3. Focus on what worked well and what could be done to improve the piece you chose to
assess. Include your critique, in point form, on PPT slides.
4. Provide a link to the ve
al message you selected on your INTRODUCTION slide.
5. Use ONE piece of research where you cite what others recommend with regard to any of
the communication considerations. Include a slide at the end with research in APA format.
6. Include at least 3 visuals where you clearly see the value of representing content visually
in your own PPT.
Organizing Your Presentation:
✓ Introduce (what you chose, why, your overall approach + content; include a link to the ve
al
message selected)
✓ Background if necessary
✓ Slides for each communication consideration noted above
o Provide specific evidence to support your analysis
✓ Conclude
✓ APA Reference slide
Presentation Critique – PPT slides to upload
Value: 20%
Dates: Upload Week 12 (Monday at 4:00 pm)
Format: Complete 9-12 PowerPoint slides, with 1 research source and effective visuals
Getting Started:
Additional Requirements
Steps - summarized
Organizing Your Presentation: