Directions READ the case study"Does it Matter How We Get There (Really)?"In your analysis: ...

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Directions  READ the case study"Does it Matter How We Get There (Really)?"In your analysis:  Identify the important facts surrounding the case study. This includes the key players involved in the scenario (this should be brief)  Identify the key issue or what the case study is about (the problem or issue at hand)  From your understanding of what you learned on the topic, provide some alternate courses of action (minimum of three) that the company could take to resolve that issue  Evaluate each of these courses of action. In other words, a company could do A, B, or C. If they did A, this is how it would work and what would happen. If they chose B... (consequences of the actions)  The final step is to recommend which of those courses of action the company should take and defend your answer
	
Document Preview: Does it Matter How We Get There (Really)? 
A Case of Ethics in Bidding 
 
Donald H. Schepers 
Zicklin School of Business 
Baruch College, City University of New York 
Jim Snelling could not believe how tense he had become in the last 24 hours.  A huge 
contract had become a huge headache.  Just a week ago, Spectro had signed a $100 
million contract, and everyone was celebrating.  Profits shot up, and Christmas bonuses 
doubled.  Then came the news that Spectro’s employees had the competitor’s price list, 
and used it to undercut their bid.  This morning, he was due at an Ethics Committee 
meeting to discuss what steps to take from this point forward.  As senior strategist for 
the company, he was concerned not just with the company’s sales and revenue for the 
three-year duration of the contract, but also the company’s position as a supply chain 
partner for years to come.  The decision today would have long-range consequences 
both inside and outside Spectro, and he weighed his position carefully.   
Spectro Electronics 
 
Founded in the mid-1960’s, Spectro Electronics was a supply chain manager and 
distributor of electronic components to manufacturers.  By 1995, Spectro was doing $6 
billion in sales, and the demand for its services kept growing.  Jim was projecting that 
Spectro would be doing $10 billion in sales within the next three years.  Gross margins 
ran just over 16% of sales, and net income hovered right above 1% of sales, well within 
industry norms. 
 
Spectro had a world-wide presence, serving manufacturers in over 40 countries.  The 
company was organized into a series of regional operations staffs, with each staff 
handling sales, distribution, and engineering responsibilities for its area.  The sales staff 
would solicit business from manufacturers in the form of quotes to fill.  A manufacturer 
would be preparing to make some electronic component (a motherboard for a computer, 
for example) and would need a source for the parts for that...

Robert · Accepted Answer

Does it Matter How We Get There (Really)? 
Table of Contents 
1 Important facts ......................................................................................................................... 2 
2 Key issue.................................................................................................................................. 2 
3 Alternate courses of action ...................................................................................................... 3 
4 evaluation................................................................................................................................. 3 
5 Recommendation ..................................................................................................................... 4 
6 Conclusion ............................................................................................................................... 5 
7 References ............................................................................................................................... 5
1 IMPORTANT FACTS
Spector secured a contract of $100 million and this triggered increase in the company’s profit 
margin. The employees got benefitted through receiving bonuses while the management got 
benefited from the perspective of business profitability. But it was later revealed that in the 
bidding process, which gained Spectro the contract, unethical means were applied to secure the 
contract. This news has raised some specific ethical concerns, and the top management is willing 
to analyze and address the issue.  
Spectro’s employees had the competitor’s price list and they used it to undercut Spectro’s bid.  
Spectro’s top management, and especially the VP of Global Strategy and Operation, Jim 
Snelling, is in utter dilemma due to the revelation as he has to justify Spectro’s bidding process 
before the ethics committee in a meeting.  
Jim might convince the ethics committee to conceal the issue from the employees of Spectro and 
to continue with the contract keeping in mind the value and importance of the contract to 
Spectro’s business.

Directions READ the case study"Does it Matter How We Get There (Really)?"In your analysis: Identify the important facts surrounding the case study. This includes the key players involved in the...

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