Blog 3 – Information Architecture Design of a Corporate Web Site Learning Objectives: 1, 2, 3, 4 Due Date: Week 9 – 11:59pm, Friday 1 Sept 2017 Weight: 25% Task Description: The purpose of Blog 3 is...

Task Description:
Describe exactly who the anticipated audience is:
The site‟s audience is intended to be as
oad and inclusive of all as possible. This doesn‟t mean
however that anything goes, in terms of design and content structure.
This means that the
oad range of users needs to be deconstructed and their attributes defined,
to ensure that the system meets all of their needs, or has functionality to cater to them as best as
possible.
Gender
Site will be gender neutral in its approach to content delivery. The content will be presented in a
„matter of fact‟ perspective free of bias and conjecture, and following a similar style to
Wikipedia‟s policy on NPOV (Neutral Point Of View) (Wikipedia 2014). The main objective is
who want to upload the content on websites to be accessible by all people.
Age
The aim of the site is to be accessible to all that can work on websites. The focus is accessibility
to all, so CMS software websites needs to be targeted to as
oad of a range of ages as possible.
Demographics
The below table attempts to identify the
oad range of users that the site is attempting to target,
and explains some of their assumed possible attributes:
User group Description Computer
literacy skill
level(s)
Client From school subjects, through to university level which
equires this information, and Contents that teach HTML
and CSS, this site can be used as a reference for definitions.
Novice to
Advanced
Professionals Covers employed who need to store content and upload in
website of using CMS software related tasks. Unemployed
may also use the site upload the contents and photos for
improve their business or start new business).
Novice to
Advanced
Semi-Retired Whilst semi-retired could be classified as professional, they
may have additional needs from younger individuals, such as
need for upload text and photo on website using CMS
Novice to
Advanced
Personal
Interest
User could be any age and have an interest in HTML/CSS
which requires want to create using CMS for uploading the
contents(photos, messages etc.).
Novice to
Advanced
Socio-economic background
Main factors that upload contents (photos, videos, text message) and gaining skills can largely be
attributed to a few main factors which are defined below. The intention of the site is to be able to
meet the needs of users from lower socioeconomic statuses from an increase business standpoint
whilst providing maximum relevance to professionals around the world that can speak or
understand English.
Income, Education and Occupation
Individuals or Families of a low income may have difficulty providing for their family or
themselves, the resources to acquire areas of upload the contents on websites that help to find
jobs and business
Construct blueprint diagrams illustrating the structure by
which a user will interact with your web site’s components.
Include a
ows to indicate flow between various sections/pages of the web site;
The following Legend will aid in describing the diagrams listed below:
In designing the layout for the domain, I attempted to strike a balance between „na
ow and
deep‟ and „
oad and shallow‟ (Morville, 2006) to...