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Answered Same Day Feb 18, 2021

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Arindam answered on Feb 21 2021

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Running Head: COMMUNICATION AND THE GLOBAL WORLD 2

Communication and the Global world 2
Communication and the Global world
Table of Contents
Country comparison as per the analysis of Hofstede cultural dimensions    2
Explain Hofstede cultural dimensions    4
Evaluation of each country’s similarities and distances    4
Discuss the implications for the initial communications with each country    5
References    6
Country comparison as per the analysis of Hofstede cultural dimensions
Analysis of the different cultural dimensions involved in Mexico, China and their comparison with United States is necessary to understand what will be the cultural impact on the coffee franchise’s global expansion project. Values for six cultural dimensions for each country are listed below.
    Six dimensions
    United States
    China
    Mexico
    Power distance
    40
    80
    81
    Individualism
    91
    20
    30
    Masculinity
    62
    66
    69
    Uncertainty Avoidance
    46
    30
    82
    Long term orientation
    26
    87
    24
    Indulgence
    68
    24
    97
Table 1: Comparison of Mexico, United States and China
(Source: Created by the learner)
Figure 1: Cultural Dimension values for United States
(Source: Mazanec, Crotts, Gursoy & Lu, 2015)
Figure 2: Cultural Dimension values for Mexico in comparison with U.S.A
(Source: Mazanec, Crotts, Gursoy & Lu, 2015)
Figure 3: Cultural values of China
(Source: Mazanec, Crotts, Gursoy & Lu, 2015)
Explain Hofstede cultural dimensions
Hofstede cultural dimension...

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