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Assignment 1: Economic Brief Due Week 5, worth 175 points This assignment is aligned to these course outcomes: · Explain economic principles and their applications in the real world. · Summarize the...

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Assignment 1: Economic Brief

Due Week 5, worth 175 points

This assignment is aligned to these course outcomes:

· Explain economic principles and their applications in the real world.

· Summarize the different types of market structures and the role of government in economics.


In the workplace, we are often asked to create “briefs.” A brief provides a snapshot, or short, written summary, of a situation or event that has occurred. It is generally just a few pages long and may include additional visuals like a graph, chart, or table. In this assignment, write a brief about economic concepts in an industry that interests you.

Industry Selection and Background Resources

Use this resource to select an industry:

· NAICS (North American Industry Classification System)

These resources are available to help you identify a U.S. industry and the products and services it provides:

· Mergent Online
Help Video on Mergent Industry Reports

· Business Source Complete

United States Industry Profiles

All Industry Profiles by Country (select Industry Profiles in the left menu Source Types)

· Flipster Online Magazines
Scroll through to view these recommendations: Bloomberg Businessweek and Fast Company


Preparation

  1. Begin this assignment by selecting an industry (and/or subsector) from the NAICS list.
  2. To best prepare for this assignment, it will be important to review the industry background resources above, The Little Book of Economics and the Principles of Economics chapter readings, as well as your prior discussion board questions and responses.
  3. Use the optional template to help you get started.
  4. Get familiar with the Strayer Writing Standards (SWS). (See Instructions below.)

Instructions

Develop an economic brief that is two to three (2-3) pages long in which you:

  1. Select an industry and describe the goods and/or services this industry produces. Pick an industry from the NAICS list.
  2. Identify this industry’s market structure and at least two or more market characteristics that support this market structure. (Market structures are covered in Weeks 3 and 4.)
  3. Describe any notable microeconomic relationships, market outcomes, and/or trends in this industry. Include a graph, chart, or table containing related data XXXXXXXXXXMicroeconomic relationships and market outcomes are covered in Weeks XXXXXXXXXXthrough 4.)
  1. How might government impact this industry’s market prices, output, and/or market structure? (Government intervention through price controls, industry regulations, and antitrust enforcement is covered in Weeks 2 and 4.)

5. This course requires use of Strayer Writing Standards (SWS). The format is different compared to other Strayer University courses. Please take a moment to review​theSWS documentationfor details. (Note: You’ll be prompted to enter your Blackboard login credentials to view these standards.)

    • Your brief should include a cover page.

o Your brief should be two to three (2-3) pages in length (not including the cover page), double-spaced, 12-point font.

o Your brief should include a minimum of one (1) reference/citation in the text.


Answered Same Day Oct 15, 2020

Solution

Riyas K answered on Oct 27 2020
145 Votes
4
ECONOMIC PRICIPLES AND THEIR APPLICATION IN THE REAL WORLD
Name:
Introduction
    Global beverage industry in mainly dominated by two giant players namely Pepsi Co and Coca Cola. Presence of Coke and Pepsi and in the American market represents oligopoly market structure. There exists fierce competition between these firms. Reason for Oligopolistic nature of market is that beverage industry in the USA is controlled mainly by Coca Cola and Pepsi, even though there are some other players and local players. When comparing to the size of the market of Pepsi and Coke others market share is very negligible. Oligopoly market is defined as a market structure that is represented by small number of large firms. Yes, Pepsi and Coke are large players. These players sell differentiated product, thought they look alike.
Oligopoly Market: Coke vs Pepsi    
Firms in the oligopoly market sell either homogenous product and heterogenous product (Mankiw N). They make good differentiated through flavour, package, trade market etc. Coke and Pepsi used all these strategies to differentiate their products and capture the market. There are only few sellers in the beverage industry where Coke and Pepsi deals. Another feature of oligopoly market is that there is intervenability of firms in the market. This is true for Pepsi and Coke. Pepsi should be cautious about any action taken by Coke and vice e versa. When one player change the price other firms...
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