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This week's lesson revolves around product and process design. Your assignment for this week's forum is to choose a company and some specific product (or service) they produce for which you believe...

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This week's lesson revolves around product and process design. Your assignment for this week's forum is to choose a company and some specific product (or service) they produce for which you believe considerable redesigning,repackaging, or re-configuring could result in substantial increases in the company's sales and profits. Once you have completed your research,address the following questions:

  1. What is the product's history, who makes it, how long has it been on the market, what is it's function. Include any competition this product hasand how this product "stacks up" against the competition.
  2. What are some of the challenges to market acceptance?
  3. Explain how you would reconfiguretheproduct or service to grow sales and profits.
  4. Discuss how you would market this product once redesigned.
Answered Same DayDec 14, 2019

Solution

David answered on Dec 24 2019
106 Votes
LAY’S AND ITS MARKET 1
Running head: LAY’S AND ITS MARKET
Lay’s and its Market
Product and its Market Condition
    The selected product is Lay’s that are a
and name of the potato chips around the world. Lay’s was founded in the year 1932 that was primarily the
and name of the company with limited markets. Presently, PepsiCo makes this product since 1965 when owned this company. Lay’s are on the market for the last 75 years that has the main function to satisfy the taste of the customers and fulfill the needs...
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