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Task You have graduated from your degree and now work in a small tech start-up company. Potential investors are excited about the technology you are developing, and see significant opportunity for...

Task
You have graduated from your degree and now work in a small tech start-up company. Potential investors are excited about the technology you are developing, and see significant opportunity for financial growth. However the investors also place high importance on social responsibilities: although they want to make money, they also want their investments to make positive contributions to society (in fact, some investors may be prepared to lose money if the social contribution is significant).
You have been tasked to prepare a report for potential investors that allows them to understand the potential social, ethical and legal opportunities and risks of the technology your company is developing.
Your report should cover the following:
1. Explain the technology being developed.
2. List the stakeholders in the technology you are developing. That is, who may potentially benefit or lose from the development.
3. Discuss the intellectual property protection that your company may obtain, including the advantages and disadvantages of using protection. At least 2 measures must be discussed - select from copyright, trademarks, patents and trade secrets.
4. Discuss potential opportunities and benefits that the technology may
ing, and which stakeholders are involved. At least 2 issues must be discussed, e.g. related to privacy, censorship, employment, cybercrime, information overload (or other ethical/social issues).
5. Discuss potential risks and drawbacks that the technology may
ing, and which stakeholders are involved. At least 2 issues must be discussed.
6. Summarises why the technology opportunities outweigh the risks (that is, convince the investors to invest).
Assume the potential investors are the audience for the report and that they already have financial information about the development (that is, do not include financial opportunities
isks in the report). Focus on social, ethical or legal issues, such as those covered in the unit, e.g. privacy, censorship, employment, cybercrime, information overload.
References must be used to support the discussion.
Format
There is no mandatory format for the report, however consider the following guidelines:
· Include your name, student ID and the selected topic title.
· Use section headings to guide the reader.
· There are no suggested or mandatory word limits. However as a guide, items 3, 4 and 5 above may about 1 to 2 pages of text each. Items 1, 2 and 6 may be about 1/2 page (or less) each. Focus on the quality of writing and providing clear and detailed explanations, rather than the quantity.
· You may use pictures if necessary (e.g. explaining the technology), however either draw your own picture or clearly acknowledge the author if using someone elses picture.
You may use the example template Word document, although it is not required.
Submission
You must submit one (1) Microsoft Word document (docx or doc) on Moodle. Late submissions will be penalised at a rate of 5% per part of day.
Marking Criteria
See the marking sheet.
Topic List
The technology you select must be one of the following topics. If you want to consider a different technology you must ask the Unit Coordinator at least two weeks before the deadline, and if they agree, they will add the new technology to this list. Any reports on technologies not listed below will be penalised.
1. Social Networking. Social networking website that will attract a large percentage of Internet users under the age of 18.

assignment2-criteria-1.xlsx
Assignment 2 Criteria
Technology Overview
Clear and in-depth explanation of
the technology
Clear explanation at a level
understandable by intended
audience
Minor part unclear or not
well explained
Multiple parts unclear or
insufficient depth
Many parts are unclear Very poor explanation of
technology
XXXXXXXXXX
Stakeholders
Identify stakeholders in technology
All relevant stakeholders are
listed
Missing 1 or 2 important
stakeholders or included 1
or 2 i
elevant stakeholders
3 ore more missing or
i
elevant stakeholders
2 1 0
IP Measure 1
List and explain a relevant IP
protection measures and discuss
the tradeoffs
Clear explanation of
measure related to
technology and appropriate
advantages and
disadvantages
Minor part unclear or not
well explained
Multiple parts unclear, or
tradeoffs not relevant
Unclear explanations and at
least one tradeoff is wrong
Inappropriate protection
measure or very poor
explanation
XXXXXXXXXX
IP Measure 2
List and explain a relevant IP
protection measures and discuss
the tradeoffs
Clear explanation of
measure related to
technology and appropriate
advantages and
disadvantages
Minor part unclear or not
well explained
Multiple parts unclear, or
tradeoffs not relevant
Unclear explanations and at
least one tradeoff is wrong
Inappropriate protection
measure or very poor
explanation
XXXXXXXXXX
Opportunity 1
Opportunity or benefit that the
technology may
ing to the
different stakeholders is explained
in depth
Clear explanation drawing
on ethical and social issues
aised in the unit, including
which stakeholders are
involved
Minor part unclear or not
well explained
Multiple parts unclear, or
stakeholders not relevant or
listed
Unclear explanations and
the stakeholders are not
elevant
Very poor explanation or no
answe
XXXXXXXXXX
Opportunity 2
Opportunity or benefit that the
technology may
ing to the
different stakeholders is explained
in depth
Clear explanation drawing
on ethical and social issues
aised in the unit, including
which stakeholders are
involved
Minor part unclear or not
well explained
Multiple parts unclear, or
stakeholders not relevant or
listed
Unclear explanations and
the stakeholders are not
elevant
Very poor explanation or no
answe
XXXXXXXXXX
Risk 1
Risk or drawback that the
technology may
ing to the
different stakeholders is explained
in depth
Clear explanation drawing
on ethical and social issues
aised in the unit, including
which stakeholders are
involved
Minor part unclear or not
well explained
Multiple parts unclear, or
stakeholders not relevant or
listed
Unclear explanations and
the stakeholders are not
elevant
Very poor explanation or no
answe
XXXXXXXXXX
Risk 2
Risk or drawback that the
technology may
ing to the
different stakeholders is explained
in depth
Clear explanation drawing
on ethical and social issues
aised in the unit, including
which stakeholders are
involved
Minor part unclear or not
well explained
Multiple parts unclear, or
stakeholders not relevant or
listed
Unclear explanations and
the stakeholders are not
elevant
Very poor explanation or no
answe
XXXXXXXXXX
Summary
Convincing summary for the
investors
Summary matches what is
stated in the body and
provides convincing
argument to develop
technology
Summary not convincing or
efers to issues not
mentioned in body
No or very poor summary
2 1 0
References
Sufficient and relevant references
used and co
ectly formatted
Sufficient and relevant
eferences used and
co
ectly formatted
Minor formatting mistakes or
wrong references
Several references
i
elevant or multiple
formatting mistakes
Several references
i
elevant and multiple
formatting mistakes
Many mistakes and wrong
eferences
XXXXXXXXXX
Writing Quality
Well written with no/few grammar
mistakes, sufficient depth and
conciseness when necessary; No
i
elevant passages of text.
Excellent A few minor grammar or
formatting mistakes
Multiple minor mistakes, or
too long (not concise) or too
short
Mistakes in most parts of
the text; multiple i
elevant
passages of text; far too
long or short
Most parts unreadable
XXXXXXXXXX
Total 30
Page 1
Sep 19, 2017
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