Assessment Task No 3 (Research Report) Task description: Individual Task Task Length: XXXXXXXXXXwords Date Due: Week 11 (28th June, 2020) Task Weight: 30% Task Requirements: This assignment is related...

Assessment Task No 3 (Research Report)
Task description: Individual Task
Task Length: XXXXXXXXXXwords
Date Due: Week 11 (28th June, 2020)
Task Weight: 30%
Task Requirements:
This assignment is related to the task 1 (a and b). The student will sort, code and tabulate the
primary data collected by means of the questionnaire (designed as part of assessment 1b or
efined further). This data will then be analysed using the (learned) statistical tools (task 2) to
interpret the data and a
ive at the key findings on their primary research. Findings need to be
discussed in detail and recommendation given for addressing/solving the issue. A
comprehensive report addressing all the components of the research will need to be
presented.
A copy of the excel sheet used for analysis and tabulation of data will need to be submitted
via LMS. A copy of the report needs to be submitted from Turnitin
Estimated Student Workload: 10-12 hours
Structure –
• Introduction
• Conceptual framework
• Findings and Analysis
• Discussion on Findings
• Recommendations
• Avenues for future research
• Conclusion
• Appendix
o Questionnaire
o Collected questionnaire

Assessment # 3 Marking Ru
ic (Research Report)
STUDENT NAME: STUDENT NUMBER:
First name
Criteria High Distinction 80% -
100%
Distinction (70% - 79%) Credit (60% - 69%) Pass (50% - 59%) Fail (0% - 49%) Score Weight
(Marks)
Cover letter
Demonstrates
understanding of the
designing of data
collection tools (Survey)
Alignment of the questions
with the research objective
Informative and
excellently designed
cover letter addressing
all the ethical
considerations
Excellently designed
survey instrument.
Excellent set of relevant
questions pertaining to
the topic of the research.
Informative and well-
designed cover letter
addressing all the ethical
considerations
Very well-designed
survey instrument.
Very good set of
elevant questions
pertaining to the topic of
the research.
Reasonably Informative
and reasonably-
designed cover letter
addressing all the ethical
considerations
Well-designed designed
survey instrument.
Good set of relevant
questions pertaining to
the topic of the research.
Reasonably Informative and
easonably-designed cover
letter addressing some of
the ethical considerations
Reasonably designed
survey instrument.
Reasonable set of questions
pertaining to the topic of the
esearch
Reasonably Informative
and poorly designed
cover letter addressing
few of the ethical
considerations
Excellently designed
survey instrument.
Excellent set of relevant
questions pertaining to
the topic of the research.
2
Sorting, Coding, tabulating
the data sheet.
Excellent effort in
presentation and
Sorting, Coding,
tabulating the data.
Very Good effort in
presentation and
Sorting, Coding,
tabulating the data.
Good effort in
presentation and
Sorting, Coding,
tabulating the data.
Reasonable effort in
presentation and Sorting,
Coding, tabulating the data.
Poor effort in
presentation and
Sorting, Coding,
tabulating the data.
3
Data Analysis:
Attempting questions
assigned in the task and
pertinent to the chosen
topic and providing
comments on the findings
Demonstrates a
sophisticated
understanding and
outstanding use of data
analysis methods
Demonstrates a very
good understanding and
excellent use of data
analysis methods
Demonstrates a good
understanding and good
use of data analysis
methods
Demonstrates a limited
understanding and limited
use of data analysis
methods
Fails to understand and
use data analysis
methods
18
Reflective synthesis:
Extracts conclusions and
implications for future
project viability
contextualised within
sector trends and
development
Sophisticated discussion
of implications for future
project viability
contextualised within
sector trends and
development; well-
developed conclusion
Sustained discussion of
implications for future
project viability
contextualised within
sector trends and
development; well-
developed conclusion
A fair discussion of
implications for future
project viability
contextualised within
sector trends and
development;
perfunctory conclusion
Limited discussion of
implications for future project
viability contextualised within
sector trends and
development;
underdeveloped conclusion.
No discussion of
implications for future
project viability
contextualised within
sector trends and
development.
5
Argument and context:
Generates focused,
sustained, and discernible
arguments and
ecommendations that
answer the question and
are contextualised in this
esearch task.
Generates sophisticated
arguments within a
coherent response to
the task, that are
focused, sustained,
discernible and fully
contextualised in
academic and
professional practice.
Generates sound
arguments within a
coherent response to
the task, that are
focused, sustained,
discernible and fully
contextualised in
academic and
professional practice.
Demonstrates a
sustained, focused and
coherent response to
the task, with fair
attempt to contextualise
in academic and
professional practice.
Presents partially focused,
and discernible arguments,
and some contextualisation
in academic and
professional practice.
Fails to provide focused,
sustained, and
discernible arguments
that are sufficiently
contextualised in
academic and
professional practice.
2
Late penalty Marks awarded 30
COMMENTS:

ASSESSMENT THREE Due (28th June 2020) 
Assessment Task No 3 (Research Report)
Task description:                  Individual Task
Task Length:                          XXXXXXXXXXwords
Date Due:                               Week 11 (28th June, 2020)
Task Weight:                         30%
Task Requirements:
This assignment is related to task 1 (a and b). 
You will sort, code, and tabulate the primary data collected by means of the questionnaire (designed as part of assessment 1b or refined further). 
This data will then be analysed using the (learned) statistical tools (task 2) to interpret the data and a
ive at the key findings on your primary research. Findings need to be discussed in detail and recommendation to be given for addressing/solving the issue. 
A comprehensive report addressing all the components of the research will need to be presented.
A copy of the excel sheet used for analysis and tabulation of data will need to be submitted via LMS. A copy of the report needs to be submitted from Turnitin.
Structure –
· Introduction
· Conceptual framework
· Findings and Analysis  
· Discussion on Findings                                              
· Recommendations
· Avenues for future research
· Conclusion
· Appendix
· Questionnaire
· Collected questionnaire (1 copy)

Running Head: Dissertation         1
Dissertation        19
MOTIVATION AND EXPECTATION OF CHINESE TOURISTS VISITING MELBOURNE
Executive Summary
This is a research proposal that tries to highlight the various issues related with the facets of tourism. Tourism and hospitality sectors face various kinds of problems and issues. The tourism and hospitality sectors need to cater the cultural and the social balance to an equili
ium point. It is very important for those sectors to maintain the customer’s satisfaction by making sure that the services provided by these sectors do not harm the sentiments or the cultural background of the tourists. This research would throw a light on the issue that the Chinese tourists might face in visiting Melbourne. Tourism and the hospitality sectors have been in wide acceptance in these few days. The concept of globalisation has given rise to the hospitality and the tourism sectors.
People from all over the world try to visit various places that evoke their interest in different cultures and different atrocities. The rise of the concept of globalisation has resulted in massive tourism and the hospitality sectors. Therefore, this research on the tourism and the hospitality sector is very much significant. This paper is a research proposal that tries to
ing in the light the various issues of motivation and expectation in the tourism sectors. The backdrop of the research will be made with the Chinese tourists visiting Melbourne. Therefore, through this research proposal, the researchers would try and understand the problems of motivation and the expectation.
Table of Contents
1. Introduction    4
Background of the Research    4
Significance of the research    4
Problem Statement    5
Research Rationale    6
2. Theoretical framework    7
Literature review    7
Gap Analysis    11
Thematic Table    11
3. Conceptual Framework    12
Research Question    12
Aim of Research    12
Objectives of the study    12
Hypothesis    12
4. Methodological Framework    12
Research Design    12
Sampling    13
Tools    13
Data Collection    14
Data Analysis    14
5. Ethical Consideration    16
6. Timeline    17
7. Budget    17
8. Limitations    17
9. Conclusion    18
References    19
1. Introduction
Introduction
The tourism industry of Melbourne is regarded as the second most popular in the world. The city has experienced 2.7 million international tourists. It reflects the success factors of tourism in Melbourne. Similarly the city is also the evident of more than 9 million of domestic visitors too. However, the background history of the tourism business in Melbourne is recognised as the core reason behind this huge success. The tourism industry in Melbourne is shedding light on the quality of hospitality services that attract international and domestic tourists in Melbourne. However, the hospitality industry of the Melbourne is opening several motivational factors to attract Chinese tourists towards their tourism package. They provide them with an attractive tourism package and offer them an easy decision for their tour for Melbourne.
Background to the Issue
    The hospitality industry of Melbourne tourism will launch several programs that can attract Chinese tourists in Melbourne. The tourism of Melbourn is paying a major attention to its transport sector and its development so that they can add new wings to their tourism business. Despite of this there have such essential sectors are existing that should take account by the tourism industry for further development of tourism business.They should also offer special offers and discounts to hotel package for the motivation of Chinese tourist for visit Melbourne. Also they should also approach certain meetings. It will help them to have a new cultural addition to its tourism package that Chinese tourists are attracted to visit Melbourne.
2. Theoretical framework
Literature review
Impacts of Tourism and Hospitality Sectors on the Economy
Tourism and the hospitality sectors have a huge impact on the economy of every country. The tourism and the hospitality earns in forgein money. The tourism and hospitality sectors have a huge contribution towards the growth and the rise of the economy. The economy of a particular country rises when it has foregin transactions. Without the foregin imports and exports, no country or no economy would be able to make it big in the world. Tourism and the hospitality sectors are the prime versions of exports and imports. It is one of the major sectors in the country that make sure that the foregn investments are continuous (Hall & Williams, XXXXXXXXXXThis is the age of