Assessment 2: Task (Project proposal) (800 words)
You are required to think of an interesting business-related research idea and develop this idea into a formal, clearly articulated research question – a problem-statement. Your task is to convert your idea into a researchable question (i.e. problem statement) using the techniques taught in the first two weeks of the unit. This problem statement will be used as your organising framework for the rest of the unit. It will be the basis for your literature review (Assessment 3) and your development of your research project report (Assessment 4).
You are strongly advised to discuss your research idea(s) with your lecture
tutor and fellow students in the workshops/tutorials and on the online discussion board, as well as study the materials for the first three weeks of the unit carefully. You will start with a general research idea and, over the course of the unit, modify and hone your question into a clear and concise statement that could form the basis of a research design.
The instructions below lay out the basic requirements of the task.
Prepare a research problem statement that addresses the following criteria:
1. Background (250 words) – provide a
ief overview describing the industry-related research situation relevant to the research idea you would like to develop;
2. Significance (250 words) – explain the significance and need for this research from the perspective of the business or organisation;
3. Scope (150 words) – explain the geographical, temporal and demographic scope of the proposed research;
4. Problem statement and sub-problems (150 words) – develop a clear and concise problem statement and a minimum of two sub-problems that relate to your research proposal. Note: This is a hypothetical exercise only that is designed to give you opportunity to learn, in a small but practical situation, about the research process and its place within business management decision making. Under no circumstances are you to approach any employee of any business or organisation for assistance with this assessment or assessments 3 and 4.
Marking criteria (and description of exemplary performance)
1. Background (20%)
> Succinctly and comprehensively introduces the reader to the topic. Very close connection to the problem. Supported by the outstanding selection and use of credible, relevant sources that are skilfully integrated.
2. Significance (20%)
> Compellingly explains the importance of the problem and need for research. Supported by credible, relevant evidence that is skilfully integrated.
3. Scope (10%)
> Clearly defines the scope of the proposed research on all three dimensions.
4. Problem statement and sub-problems (50%)
> Very clear and concise. Outstanding choice of words/terminology, including action terms. Outstanding identification of sub-problems from the problem statement.
Assessment 3: Literature review (1000 words)
Your task is to prepare a critical literature review based on your Assessment 2 problem statement. The materials on writing a critical literature review will be covered during Week 3 of the unit. This assessment requires you to:
1. Present your problem statement from Assessment 2.
2. Write a critical literature review (length up to 1000 words excluding reference list) that evaluates a minimum of five (5) references from the academic literature (books and/or academic journal articles) relevant to your research idea.
3. Provide a reference list using the Harvard referencing system.
4. Turnitin – examine your Turnitin Originality Report for this assessment to make sure your similarity score is low and you are rewriting ideas from the literature either a) in your own words or b) using formal quotations as necessary. This is important as failure to do so amounts to plagiarism.
1. Range, relevancy and quality of literature related to the research question 35%
2. Development of a well-structured, critical argument 40%
3. Clarity of expression throughout the review 15%
4. Referencing (within review and reference list) 10%
Assessment 4: Research Proposal (1500word)
You are required to prepare a report that will set out how you will go about answering your research question developed in Assignments 2 and 3. This report will map out a research design – techniques you will use to convincingly address the research question. Your report will describe and justify the decisions you have made for your research design, data collection methods, sample selection, ethical considerations and data analysis techniques. Your proposal report also involves the development of a Qualtrics survey which you need to design and include whether you choose to develop a qualitative, quantitative, or mixed method of survey and/or interview questions.
Your research proposal will address the following criteria (and use these headings in your Research Proposal Report):
1. Problem statement and research objectives – state your problem statement and research objectives at the start of your research proposal report so your lecturer can refer to these when reviewing your proposal.
2. Research design– explain and justify the methodological approach you propose to guide your research proposal using relevant literature.
3. Data collection methods – explain and justify the methods you propose for data collection and data management using relevant literature.
4. Qualtrics questionnaire – design and include a Qualtrics questionnaire and/or interview format (covered in Week 6 of the unit) and explain and justify the questions and style of questions you use with respect to collecting appropriate data to address your objectives.
5. Sample selection – explain and justify the sample selection process relevant to your research proposal.
6. Data analysis techniques – explain and justify how you would propose to analyse and present the data collected.
7. Ethical considerations – explain how you would consider the ethical issues associated with the research proposal.
8. Reference list – provide a reference list (Harvard) for any reference sources you use to justify your final research proposal.
9. Turnitin – as for Assignment 2, carefully examine your Turnitin report to assure originality.
1. Research design 20%
2. Data collection methods 20%
3. Qualtrics survey 10%
4. Sample selection 10%
5. Ethical considerations 10%
6. Proposed data analysis techniques 10%
7. Presentation and clarity of report 10%
8. Referencing quality and list 10%